商务英语专题发言

推荐第1篇：商务英语

问候 Greetings

打招呼

How are you doing ? 最近怎么样

I’m OK.我很好

What’s new?近况如何？

What’s up? 忙什么呢？

询问近况

How are things going? 最近怎么样？

Everything is pretty much the same as usual.老样子

How is everything? 最近好吗

I’m keeping very busy.作介绍 Introduction

自我介绍

I’mEmil Song and I’m Mr Tan’s secretary.我是艾米丽.宋，谭先生的秘书。

Pleasedto meet you!很高兴认识您！

介绍他人

I’d like to introduce Jane Hunter.我想要介绍一下 Jane Hunter。

Nice to meet you! 很高兴认识您！

Let me introduce Mr Wang, who is our new finance director.

道别 Saying Goodbye

道别

I think it’s about time we made a move.我想我们该动身了。

赠言

See you later! 回见！

Take care.Bye! 多保重，再见！

Keep in touch.保持联络。

Send my regards to your family.代我向您全家问好。

找路 Finding the Way

问路

Excuse me.Can you tell me how to get to the Global Trade Center?打扰一下，您能告诉世贸中心怎么走吗？

Can you tell me the way to Linden Street?您能告诉我去林登街怎么走吗？

Go straight along this street and turn left at the fist turn.顺着这条街往前走，到第一个路口左转。 Drive straight on until you come to a croroads.你一直往前开到十字路口。

询问联系方式 Contact Details

Do you know Carl’s new addre？ 你知道卡尔的新地址吗？

问E-mail

Would you mind give me Denise’s E-mail addre?你可以把丹尼斯的电子邮箱地址给我吗 问电话

Do you have Erica’s phone number?你有埃里卡的电话号码吗

说明时间和日期Time and Date

说明时间

What time is it?现在几点了？

Quarter to three now.3点差15分

说明日期

What day is it?今天星期几？

What’s the date?今天几号？

It’s the April 26th.4月26号。

告知消息 Information

好消息

I’ve got some great news to tell you.我有好消息要告诉你。

Gue what? I finally got my driver’s license.你猜怎么着，我终于拿到驾照了。

坏消息

I have some unfortunate news.我有个不幸的消息。

I’m afraid I have some bad news.恐怕我有不好的消息。

打电话 Telephone

说明找谁

I’d like to speak to Mr Smith, please.我想要找史密斯先生

接通

I’ll put you through.我帮您接通

人不在

I’m sorry, Mr Clark is not available just now.抱歉，克拉克先生现在不在。

留言

Can I take a meage?我能留言吗？

I’ll get back to you as soon as poible.我会马上给你回电话。

邀请 Invitation

发出邀请

Would you like to come to a party on Saturday?周六你想参加聚会吗？

We are throwing a party on Sunday night, Can you come?我们周日晚上开晚上举办晚会，你能来吗？

接受邀请

I’d like to come very much, what time dose it start?我很想去，几点开始？

委婉拒绝

Thinks for the invite, but we won’t be able to make it.感谢您的邀请，但是我们去不了。

约会Appointment

提出约会

I’d like to make an appointment with Mr Morris,please.我想约见莫里斯先生

时间、地点

How about next Friday evening, at 4 o’clock?下周五下午丝带怎么样？

Shall we say 10 o’clock at my office? 可以10点到我的办公室吗？

10：30 would suit me better, if that’s Ok with you.如果10点半你没问题的话，对我来说就更好了。

谈论天气Weather

询问天气

What’s the weather like? 天气怎么样？

天气情况

The weather forecast says that it’s going to be fine for the next few days.天气预报说未来几天天气会很好。

It was very hot and humid.这里的天气又热又潮。

It has keep pouring rain for days and it’sfreezing! 大部分时间都在下雨，天气很冷。

就餐 Restaurant

点菜

What’s your specialty? 你们的招牌菜是什么？

We won’t have anything else, thank you.别的就不要了，谢谢。

Could we have the bill, please? 我们结账。

喝咖啡 Coffee

I’d like a white coffee, thanks.

I’ll have a chocolate muffin and a large black coffee.我要巧克力松饼和一大杯黑咖啡。

续杯

Would you like another one? 你想再来一杯吗？

购物 Shopping

购买

What would you like today? 你今天想买什么？

I’d like four of those cakes, please.我想要四块这样的蛋糕。

付款

How much do I owe you? 我要付你多少钱？

在银行 Bank

开账户

I’d like to open a new account.我想要开个新账户。

Now enter your PIN。现在输入您的密码。

转定期

I’d like to transfer 1,000 dollar from my current account to my savings account.我想把1000美元从活期账户转到定期存款账户上。

提款机

Is there an ATM near here? 这儿附近有自动取款机吗？

在邮局 Post Office

邮寄物品

I’d like to send it as a registered parcel.我想寄一个挂号包裹。

How much will it cost to send this by airmail? 用空邮寄要多少钱？

It ‘sa little overweight, you have to pay extra.有点超重了，你的付超重费。

汇钱

I’d like to wire some money.我想电汇一些钱。

在医院 Hospital

医生的话

What’s the matter with you? 你哪里不舒服？

Are you allergic to penicillin? 你对盘尼西林过敏吗？

I’ve given you a seven-day course of treatment and these pills will soon cure the infection.我给你开了一个七天疗程的药，这些药会很快治好你的病的。

病人的话

I’ve got a temperature.我发烧了。

My chest hurt and I’ve got a sore throat and I have a bad cough.我胸口痛，嗓子也痛，咳嗽也很厉害。

节日祝福Holiday Greetings

新年祝福

All the best for 2010.祝2010一切顺利。

Happy new year! 新年快乐！

I wish you health and happine in the coming year! 祝您新的一年身体健康，生活愉快。

圣诞祝福

Merry Christmas! 圣诞快乐！

祝愿 Good Wishes

祝快乐

To your health! 祝您健康！

Bottoms up! /Cheers! 干杯！

祝工作顺利

Good luck! 祝你好运！

All the best ! 祝你一切顺利！

I wish you well with your new job.我祝你在新的工作岗位上一切顺利。

Congratulationson your promotion.祝贺你升职!

If anyone deserves a good job, it’s you.如果有谁配得到一份好工作，那就是你。

感谢 Gratitude

致谢和回应

Thank you very much indeed, that’s really kind of you.真是太感谢了，你想的太周到了。 It was my pleasure.不用客气。

Thank you for your hospitality.谢谢你的热情款待。

You’re welcome！ 不用客气

It was very generous of you.你真是太慷慨了。

Don’t mention it.这没什么。

推荐第2篇：商务英语

1请报CIF悉尼最低价，包括我方2%的折扣并告知最早的装运期。

Please quote us your lowest price, CIF Sydney, inclusive of our 2% discount, stating the earliest date of shipment

8.我们都退让一步吧！50%信用证，其余的用付款交单，你看怎么样？

Let’s meet each other halfway.What do you think of 50% by L/C and the balance by D/P?

5）我方羊毛衫有着无比优越的品质和色彩。在这一点上没有人能赶上我们。

Our woolen sweaters have no rival /equal in quality and color.No other supplier can touch us in this point.

3.请确保货物由十月十五日左右启航的“和平轮”装运。

Please see to it that the goods are shipped per PEACE sailing on or about October 15th.

4）请采取必要的预防措施使包装能保护货物在运输途中不受潮湿和雨淋损害。

Please take neceary precautions that the packing can protect the goods from dampne or rain in transit.

6) 我方欲购买洗衣机，请报你方最优惠的价格

As we are in the market for the washing machine, we should be pleased if you would send us your best quotations.

10)请就钢板向我方报CIF西雅图最低价包括5%的佣金

Please quote us your rock-bottom price for steel plate CIF Seattle inclusive of 5%commiion.

2)请注意由于外汇汇率浮动较大，价格会随时起变化，不预作通知。

Please be informed that, on account of the fluctuations of foreign exchange, the quotation is subject to change without previous notice

9.如果没有客户的特别指示，我们一般给货物投保平安险。

It’s our usual practice to cover the goods against F.P.A.in the absence of definite instructions from our clients.

10.你方同我方建立业务关系的愿望与我方是一致的

Your desire to establish busine relations concides with ours

FOBCIF

L\\C Letter Of CreditB\\L Bill Of Lading

PON.W

G.WS.S

T\\TETA

D\\ACFR

D\\P样品

中性包装商业发票

佣金收货人

销售高峰分销商

清洁提单报价单

虚盘发货人保险费

名片最终用户

不可撤销信用证

推荐第3篇：商务英语

商务英语 迎接客人

Excuse me ,are you Mr.Peter from England?劳驾，请问你是英国的皮特先生吗？

Yes ,I am.是的，我是。

I am pleased to meet you ,Mr.Peter.皮特先生，很高兴认识你。

It\'s certainly a pleasure to meet you .认识你真是我的荣幸。

Did everything go all right?一切都顺利吧？

I am lv chenglin.I come here to welcome you.我是吕承霖，我是来迎接你的。

I am happy to have this chance to meet with you .很高兴能有机会认识你。

Are you looking for anything in particular?你有特别需要什么吗

Let me give you this information to look over.让我给你写资料参考。

Let me describe to you more detail.让我来向你做跟详细的讲述。

How do you think about it?你认为怎么样？

Just a moment ,please.请稍后。

Would you please lead me to look around your factory?你能带我参观一下你的公司吗 All right ,let\'s get down to busine.好，我们来谈正事。

Maybe we can compromise on this.也许我们还可以协商下。

So you really don\'t see your way to get it down a bit?你真的不能再降低一点了吗？

No, I\'m sorry .this is our rock-bottom price.很抱歉，这是我们的最低价格。

And it is in fact more advantageous than others.而且比其他人的价格优惠的多。

It\'s a deal.成交了。

Then it\'s settled.就这样定了。

Can we meet halfway on this?我们是否能各让一半。

Thanks for your understanding and cooperation.谢谢你的理解和合作。

Then ,when shall we sign the contract?那么，我们什么时候签合同。

Let\'s congratulate ourselves that this transaction has been made.让我们祝贺这次的交易圆满成功。

I am for that.我赞成。

You‘re quite right。你说得对。

Is it poible for you to go into in in more details?/could you put that into more specific terms?/could you please explain it more precisely for us?你能说的详细一点吗？

推荐第4篇：商务英语

Brief Introduction 建立业务关系，实际上就是确定贸易对象。贸易对象选择得合适与否，决定着贸易的成败。在一般情况下，双方通过各自的介绍或第三者的介绍，先摸清对方的资金信用、经营能力和业务范围等重要条件，然后再进行实质性的业务商讨。贸易双方只有在相互了解、彼此信赖的基础上，才能进行积极地合作，并使双方贸易活动得以顺利地开展。 Basic Expreions 1.We’ve come to know your name and addre from the Commercial Counselor’s Office of the Chinese Embay in London.我们从中国驻伦敦大使馆的商务参赞处得知你们的名字和地址。

2.By the courtesy of Mr.Black, we are given to understand the name and addre of your firm.承蒙布莱克先生的介绍，我们得知贵公司的名称和地址。 3.We are willing to enter into busine relations with your firm.我们愿意与贵公司建立业务关系。

4.Your firm has been introduced (recommended, paed on) to us by Maple Company. 枫叶公司向我方介绍了贵公司。

5.Our mutual understanding and cooperation will certainly result in important busine.我们之间的相互了解与合作必将促成今后重要的生意。

6.We expre our desire to establish busine relations with your firm.我们愿和贵公司建立业务关系。

7.We shall be glad to enter into busine relations with you.我们很乐意同贵公司建立业务关系。

8.We now avail ourselves of this opportunity to write to you with a view to entering into busine relations with you.现在我们借此机会致函贵公司，希望和贵公司建立业务关系。

9.We are now writing you for the purpose of establishing busine relations with you.我们特此致函是想与贵方建立业务关系。

10.Your desire to establish busine relations coincides with ours.你方想同我方建立业务关系的愿望与我方是一致的。 ad agent 广告代理商

ad craft 广告业者

ad referendum contract 草约

ad solicitor 广告掮客

ad valorem duty 从价关税 advice for collection 托收委托书

advice note (发货)通知单

advice of arrival 到货通知 advice of authority to pay 授权付款通知书

advice of bill accepted 承兑票据通知书 advice of bill collected 票据收款通知书

advice of bill paid 票据付款通知书

advice of drawing 汇票通知书

advice of settlement 结算通知书

advice sheet 外汇交易报告书 advising funds 信用资金

advid 自荐录像带

advisory board 咨询委员会

advisory service 咨询服务部

aero (车辆等)流线型的 affidavit of means 偿债能力证明书

affidavit of service 送达证明书 affiliated company 附属公司;分公司

affiliated interests 联营股权 affiliation 联营公司;附属机构

affinity (group) card 团体组织卡 affirmation of contract 批准合同

aforementioned 上述;前面提及的

after cost 后续成本

after delivery 交货后

after (-sales) service 售后服务

after sight bill 见票后付款汇票

after-care service 售后服务

after-market 次级市场

after-sales warranty 售后保单

after-tax income 税后收入

against all risks 保全险

agency 代理行;经销处;公众服务机构;代理公司

agency agreement 代理协议书

agency bills 代理票据

agency commiion 代理佣金 agency contract 代理合同

agency endorsement 代理背书

agency funds 代管基金

agency receipt 待收款收据

agency recruitment 通过职业介绍所招聘

agency-client relationship 主顾关系agent service 代理业务

agents lien 代理人留置权 aggregate balance sheet 合并资产负债表

aggregate liability 债务总额

aggregate loes 累计损失

aggregated rebates 总回扣

aggrieved party 受损害的一方

agio 贴水

agiotage 套利差额;股票投机

agreed par value 约定平价

agreed rate 协定运费率

agreed returns 约定退费 agreement of reimbursement 偿付协议

agreement on buying option 优先购买权协议 aggreive police-style interview technique

咄咄逼人的警察审犯人式的面谈方式 aggreive reporting 乐观高估的财务报告

agribusine 农业综合企业

agricultural science of park 农业科技园区 agro-industrial complex 农工联合企业

agro-industry 农用工业 aid account 经援帐户

air-borne trade 空运贸易

air-conditioned container 空调集装箱 air freight operator 空运公司

airline 航空公司

airline busine 航空业

airlines 航空公司(多用于航空公司名称中)

air miles 里程奖 air-miles awards 里程奖

air quality and emiion standards 空气质量和排放标准 air time 通话时间

air (transportation) waybill 空运单 airways 航空公司

alcometer 酒精检测仪

all-expenses-paid trip 免费旅行

all-risk policy 全险;综合险;全险保单 all rights reserved 保留所有权利 all risks insurance 全保险

all round price 各种费用在内价 all sorts of goods in stock 货色齐备

all squared 结清 all told 全部容

allocated quota 分配配额

allocation 分配;拨款

allocation of risks 风险分担 allocation of shares 股金分配 allotment 配股

allotment money 认购资金

alternative 非主流的

aluminium can 易拉罐

amalgamate 合并

amaing knowledge 积累的知识

amend 修正

amendment 修正件

amenities 生活福利设施;舒适条件;宜人之处 American Expre 美国运通信用卡

American plan 美式酒店服务;美式收费制 amicable allowance 友好让价 amortization 摊销;分期偿还

amount brought forward 上期结转金额 amount ceded 分出金额

amount cover charge 保险费金额 amount differ 金额不符 amount in figures 小写金额 amount in force 有效金额 amount in words 大写金额 amount insured 保险金额

amount of the credit 赊帐金额;信用证金额 amount of instrument 票据金额 amount of overpaid 多付款项

amount of undercharged 少算款项 amount under-collected 少收款项 amusement shares 娱乐股票 analysis 分析 analyst (经济)分析员 angel 投资天使

angel investor 天使投资者

annex 附录;附加

announcement of tender 招标通告 annoyance 令人讨厌的事或人 annual general meeting 年度股东大会 annual growth rate 年增长率 annual income 年收入 annual premium 年度保险金 annual production 年产量 annual profit 年收益;年利润 annual report 年报

annual return 年利润;(纳税)年度申报表 annual statement 年度决算书 annualization 年工时制 annuities 年金债券

answering machine 录音电话 answerphone 留言机;电话录音机

antecedent money 押金

antedate 倒填日期

anticipated acceptance 预期承兑

anticipated buying 预期定价

anticipatory L/C 预支信用证

anticipatory pricing 预期定价

anti-dumping duties 反倾销

anti-dumping law

反倾销法

anti-fraud technique 反垄断

anti-subsidy duty 反贴补

anti-takeover tactics 反接管手法

antitrust 反托拉斯

any other busine 任何其他议题

a/o(account of) 入帐内

AOB(any other busine) 其他事项

A/P(authority to purchase) 委托购买证

a.p.(Additional Premium) 附加保险费

a/p(account paid) 帐目已付

aperitif 开胃酒

apparent rate 表面费率

appeal 吸引力

appendix 附录

applicant 申请人;投保人

applicant for a discount 贴现人

applicant for the credit

信用证申请人

application for insurance 投报单

application money 认购新股款权

application form 申请表appreciate (v) appreciation(n) 增值

apprentice 学徒

apprenticeship 学徒工期;学徒制

approach 手段;方法;(想亲近的)尝试

approach to dialogue 谈话方式

approximate 大约的

approximation近似值

aptitude 才能;天分;天资

arrears 欠款

arrival notice 到货通知

articles (在法律事务所)培训期;律师实习

area manager 分区经理

A share A股股票

Asian crises of the late 1990s 90年代末的亚洲金融危机

ASAP(as soon as poible) 尽快

as is 按现状出售,概不保证

asking price 索要价;要价

asleep at the switch 玩忽职守;坐失良机

as of 自„„起

as per 按照;依据

aspirational group 带领性消费群体;领导性消费群体

as seen 看货买卖,现场交易

aembly 装配

aembly line 装配线

aembly plant 装配厂

aembly point 组装点;安全点

aement (法律)评估;估价

aet资产

aign 分派

aignment 分配的任务(职责) aistant 助手;助理

aistant personnel officer 人事助理

aociate 合伙人;同事

aociation 协会;学会

aume 承担

at short notice 提前很短时间通知

attach 附上

attendance 出勤率

attest 证明某事真实可信

attitude research 倾向调研,民意调查 attorney 法律事务 代理人;律师

attribute 品质;特性

attrition 人员自然损耗;人员自然削减

audio-typist 录音打字员

authentic公正的

authorize 授权

aet 资产

auction 拍卖

auctioneer 拍卖师;拍卖商

audit 审计

auditor 审计员

authentic text 正本

authorize 批准;核定;认可 authorized dealer 特约经销商;授权经销商

authorized share capital 法定股本

auto hire company 汽车出租公司

auto insurance 汽车保险

autobiography 个性化定制 automatic feed 自动进纸功能;自动送纸功能automatic redialling (电话,传真号码)自动重拨

automatic right 理所当然应该享有的权利 automatic teller machine 自动出纳机 automotive 汽车制造的 autonomous company 具有自主经营权的公司 availability 可销售能力 available 可获得的 average life平均寿命 average propensity to consume(APC)平均消费倾向

average propensity to import平均输入倾向 average propensity to save(APS)平均储蓄倾向 average rate平均汇率;平均价 average total cost(ATC)平均总成本 average variable costs(AVC)平均可变成本 aviation 航空制造业

aviation insurance 航空保险 aviation liability insurance 航空责任保险

aviation personal accident insurance 航空人身意外保险 avoid 撤销;避免 avoid creditors 躲债 avoid obsolescence 防止过时 avoidance 避免;免除;撤销

avoidance clause 宣告无效的条款 avoidance of contract 撤销合同 avoidance of tax 逃税

avoidance without declaration 未经声明的废止 await 等候,期待 await of bid 决标 award 裁决 awards dinner 颁发宴会 award-winning 成功的,优等的,一流的 awarene 意识,认识程度 away from the market 限价;不按市价 awkward 尴尬的;为难的;不按市价 axe 大幅削减;裁员

推荐第5篇：商务英语

一、短语翻译

regular hours 正常工作时间flexible hours 弹性工作时间

hot-desking 办公桌轮用making contacts 建立人脉关系an impreive job title 一个显要的职衔a pension 养老金

a good salary 可观的收入plan for disast有备无患

work experience 工作经验project manager 项目经理

working environment 工作氛围brainstorming rooms 头脑风暴室sales and marketing 销售和市场营销部globaiservices 环球服务部

developing markets 市场开发部career goal 职业目标

reward and recognition scheme嘉奖制度set your limits规定限

get organised安排有序parental leave 父母假，育儿假，照顾新生儿女假put pen to paper签订协议two become one 合二为一

find the perfect partner 理想搭档don’t feel guilty 勿感内疚

Be prepared to communicate and share credit and blame.要能够相互沟通，功过与共.

trade fair event 商品交易会Training and staff development培训和员工发展 Flexible working hours 弹性工作时间Opportunities to travel 旅游机会

Opportunities for promotion升职提拔的机会Days off 几天短假

Company car 公司配给的汽车Incumbent progamme岗位培训课程 Grow and maintain customer relationship发展和维持客户关系

Research and development and manufacturing研发和生产

solo trader独立法人，独立经销店partnership合伙经营

franchise连锁店 特许经营start a busine 创办企业

askfor permiion 获得准许complain about a mistake 投诉一个错误 confirm something is OK 确认某事request information 索要信息

offer information 提供信息cancel arrangements 取消安排 request help 求助change a booking 改变预定

empioyment news 就业新闻give notice 预先通知

take voluntary redundancy 自愿接受裁退

make redundant 裁员employment iue 就业问题

good communication 良好沟通potential problem 潜在的问题

reasonable period 合理期限reasonable grounds 合理的理由

verbal warning 口头警告written warning 书面警告

disciplinary procedure 纪律程序unglamorous image乏味的形象

door-to-door work and cold calling挨家挨户的推销和进行不期而至的拜访

commercial director 销售总监email confirmation form 电子邮件确认表 build trust建立信任askclever questions 问恰当的问题

knowyour stuff了解你的产品beprepared to fail做好失败的准备 scheduling and technical provision to clients

exceptional interpersonal skill 超强人际交往力open your mind敞开心扉

sales executive 销售总监sales and advertising team 销售和总监能力 sales argument 销售赔款commercial targets 商业目标

marketing representative 营销代表finance manager 财会经理

benefits and incentives 福利和奖励freelance自由职业

二、句子翻译

1、To you, networking might mean attending a conference or trade fair event or meet new clients or partners.对人们而言，建立关系网络也许不仅仅意味着通过参加会议或商品交易会等活动认识新客户或合作伙伴.

2、I\'d got to a reasonably senior level and I wanted to help other people to maximise their potential.我身处高管职位，希望能够帮助其他女性充分发挥她们的潜能

3、I saw your advert for the post of client services executive in yesterday’s newspaper and I would like to apply for the position.我昨天在报纸上看见你们客服服务主管职位的招牌广告，我想申请这个职位。

4、Following recent feedback on working hours,the head of human resources will give a presentation on Thursday 2 July at 4.30pm in the conference room.

5、I’m coming to the event next week called Lanuching your busine online.下周我将参加“创办网上公司”的活动。

6、We\'ve reviewed your sales figures and they\'re not really up to the level we need.我们查看了你的销售数据达不到我们所期待的水平。

7、No one at his old factory was available to comment on how they would be replacing the six workers.就如何接管这六个员工的工作，厂方尚未作出任何评论。

8、The aim of this report is to ae whether Ms chuhova was unfairly dismied and if the correct procedure was followed by her line manager.这报告的目的是评估察哈娃女士是否被不合理解聘以及她的部门经理是否遵循；额正确的程序。

9、Working type up their every thought and send off emails with tremendous inaccuracy or complete pointlene .。员工们把每个想法打好字，要么错误百出，要么完全不考虑礼节。

10、Now I speak to customers every day in the buzz of a target-driven environment.it’s fantastic.现在我每天和顾客交谈，目标明确，充满激情。真是妙不可言。

11、Don’t misunderstand the customers.不要误解顾客的意思

12、Don’t overload people with details.

13、Salespeople are not necearilyborn.销售人员不是天生的

三、数字翻译

16,000,000,000

——sixteen billion turnover

978,000,000

—— nine hundred and seventy-eight million finnal income

160——one hundred and sixty countries

55,000——fifty five thousand employees

½ —— half of 55,000 in the USA

4 —— four division

6 —— six percent of revenue dedicated to research and development

5,000,000,000 —— five million dollars revenue in Europe

2,000,000,000 ——two billion dollars rest of world revenue

1906 ——nineteen oh six company founded

112,000,000,000 —— one hundred and twelve billion total market

五、作文

Work inpairs.Choose one of the way of working below and prepare a mini-presentation on the topic for the rest of the cla.A: WHAT IS IMPORTANT WHEN„?

Job-sharing

● Find someone you like.

● Organise and plan how you share the work.

●

●

Finding someone you like is the most important when you start a job-share.As job sharing is a way for two people to both fill one job,finding someone you like is very important for the succe of the scheme.You may find one from your current workplace, or you may find one outside through all kinds of contacts.

Organising and planing how you share the work is also important.If it’s shared reponsibility, there is no division of duties but two people have to split the hours clearly to ensure that the work flows continuously.If it’s divided responsibility, each partner has to be clear about his own case—load or project to focus on during his working hours.If it’s unrelated responsibility, the partners have to learn what their separate tasks are in the same department, and each has to do his own share well.

Communication is another important factor to consider when you arrange the job-share,especially for shared responsibility.Partners have to communicate well so that jobs are done smoothly.Using email, voicemail meages, daily logs and notes are some techniques that help facilitate communication.

B:WHAT IS IMPORTANT WHEN„?

Working from home

● Set up an office space in the house.

●Plan your working hours and your breaks.

●

Seting up an office space in the house is important whenworking from home.This will give you a feel of being in the office and concentrate more on work.In this way, it will easy for you to differentiate between wrok time and private time and you will not be easily distracted.

it’s also important to plan your working hours and your breaks.Make it like in the office and set a timetable.But do not overwork yourself to make up for not being in the office every day.Make sure you have a break after you work for a few hours.

In addiction, to make working from home really succeful, you should make sure colleagues and clients can reach you as though you are in the office.This may help a lot to guarantee the efficiency.

Part Two of the Speaking Test

(1)What is important when setting up your own busine?

Prompts:

A good idea.Consider the market demand and target at potential customers.

Knowing your customers.Keep a file of them.

Adequate starting capital is also important.

(2) What is important when your busine is a partnership?

Prompts:

Good relationship with the other person.Mutual trust and full co-operation can bring out creativity.

Both are willing to share responsibilities.

Timely communication and decision making .

(1) When setting up your own busine, I think a good idea is very important.You should consider the market demand and target at potential customers.Under the guidance of the idea, you may cater for the urgent need of the customers, or solve the problems of the customers that other companies haven’t thought of.A good idea from the very beginning can avoid failure of a new company.

Besides I think knowing your customers is also important..You ‘d better keep a file of your customers with names, age, profeion and hobbies etc.Based on their personal information, you may gue the potential needs of the customers and inform them of your product lists at first time poible needs.Knowing your customers helps you to provide them with the information they need.

Apart from the two points, I think adequate starting capital is also important.Only when you have enough money, can you provide varieties of products with good quality; or you can provide good service which is important to attract customers to your

(2)When your busine is a partnership, relationship with the other person is very important.A good relationship with mutual trust and full co-operation brings out the potentials, experience and creativity to the full degree.With good relationship, it is easy for you to communicate with each other and deal with any new iues in time.

Besides, it is also important that both are willing to share responsibilities.This will have direct impact on the succe and failure of the busine.With shared responsibilities, you can achieve your common objectives better and be strongly united against troubles and risks.

On top of that, timely communication and decision-making will also help to improve the running of a busine with partnership.

六、作文memo

1、you are a manager at Lar Bonner.After a meeting with staff, the company has agreed to extend parental leave for fathers from two weeks to three weeks.Write a memo to all staff.●refer to the previous meeting

●say when the news system will begin(25th September)

●remind staff that their manager need one month’s notice.

To: All staff

From: Tom

Date: 25th July

Subject: Parental leave

Further to our previous meeting, I am pleased to confirm that parental leave for fathers has been extended to three weeks.The new system will come into operation as from 25th September.May I remind you that your managers will require one month’s notice.

2、Say what has happened and why

Anounce the repreaentative’s visit

Say when and where his presentation will take place

Write 40-50 words only.Remember to include a To, From, Date and Subject line.To: All staff

From: Tom

Date: 1st October

Subject: resentation of new insurance policy

To offer staff a better health insurance scheme,

We are now working with a new insurance company.Please note therefore that a representative from this company will present the new staff policy on 9th October at 2pm in the conference room.All staff are welcome to attend.

WRITINGAn email

1、You are a sminar organiser.You want to check details for an event next week with your two aistants.Write an email to your staff.Write 40-50 words.

Say which rooms you have booked for the event.

Ask them to confirm the schedule with secutity.

Explain that one participant will be late.

From: XXX

Subject: Confirmation of seminar details

Date:XXX

To: Aistant seminar organiser

Please note that I have booked Room 101 and 102 for the seminar next week.I’d be grateful if you would now confirm this booking and the finalschedule for the event with security.Also note that Mr singh will be one hour late on the Monday morning.

2、Dear [name]

Would you please send me details of the next health and safetytraining event? I’m aware that it is due in the near future.

Regards

[name]

2.Dear [name]

Thanks for reminding me.The training event takes place on the 3rd September from 9-5 in the conference rooms.Please inform all department managers and forward the attached documents which are to be read before the event.

Thanks

[name]

3.Dear Department Managers,

Would you all please note that the next health and safety training event takes place on the 3rd September from 9-5 in the conference rooms.As you know this is a legal requirement.Please also find attached documents which you should be familiar with before the event.

Thanks for your cooperation.

[name]

4.Dear [name]

Thanks for informing the managers.Unfortunately, the training event has been postponed.The reason is the trainer is unavailable.He has suggested the 23rd September, so can you let all managers know?

Sorry for the Inconvenience.

[name]

5.Dear Department Managers,

Following my previous email, I am writing to inform you of a change in date to the health and safety training event.Due to the unavailability of the trainer on the 3rd September, the event will now take place on the 23rd.All other details remain the same.

Apologies for any inconvenience caused.

[name]

推荐第6篇：商务英语

As is known to all, \"fortune\" of the world top 500 enterprises,to a certain extent, on behalf of the context of the global development of enterprise, and showing the trend of the global industry development and the trend of the global economy.In the current international financial crisis ,contradictions has not yet been eliminated.

Look into the list, it is not difficult to find that it has two characteristics.The first is that the 500 strong enterprises show the brisk performance ,and sales rose against the market trend .Another big characteristic is the number of Chinese enterprises list \"catch up with Japan and America\".

In the past year of 2012 , the number of Chinese enterprises and its ranking went up .A total of 79 Chinese companies list, including mainland China and Hong Kong enterprise which achieves 73, and increased 12 companies.China become the largest number of countries list besides the United States.However, ten years ago, only 11 Chinese companies list.It is really admirable that China achieve such gain in ten years .But on the other side , it is unblanced of the distribution of the enterprises list .Most of it are in the east part of China , and there are no such a enterprise list in the west part of it .What’s more ,there is a point we should focus on ,that is the bank industry.ICBC, ascending from 77 to 54, is the highest ranked China enterprise in addition to the oil, sinopec and State Grid.The Construction Bank ascends from 108 to 77, Agriculture Bank from 127 to 84,and Bank of China from 132 to 93 .Take The Construction Bank as an example , compared with MUNICH RE GROUP and COSTCO WHOLESALE , the net profit of the Construction Bank is so much more than the other two .I could hardly imagine how could the bank gain so much and how much had I contribute to it .

All in all ,China has become stronger and stronger in the competition in the world .But to catch up with the pace of development of the advanced enterprises in the world ,we still have a long way to go .

推荐第7篇：商务英语

Unit 1 迎来送往

1.时差2.日程3.贵宾4.名片5.荣幸6.专程7.纪念品8.代表团9.停车场10.免税店

1.heartfelt thanks2.warmest regards3.on behalf of4.pay tribute to5.pleasant flight6.reception dinner7.accommodations8.hospitality9.welcoming addre10.farewell speech

1.有句古话说得好，“有朋自远方来，不亦乐乎？”

2.能在这里接待您和您的家人，本人深感荣幸。

3.请允许我借此机会代表公司对你们表示衷心的感谢。

4.您在生活或工作中若有不便之处，请直接与我联系。

5.中国有句俗话，“天下没有不散的宴席”。

1.Thank you very much for coming all the way to meet me at the airport.

2.I hope you and your family will have a very enjoyable stay in this city.

3.I’d like to take a few minutes to tell you about your schedule here.

4.No words can fully expre our gratitude for your thoughtful arrangement.

5.I am looking forward to the opportunity of hosting you again here.答案：1.time difference/jet lag2.schedule/itinerary3.distinguished guests4.name card

5.great honor6.come all the way7.souvenir8.delegation9.parking lot10.duty-free shop

1.衷心感谢2.诚挚问候3.代表4.感谢5.飞行愉快6.接风晚宴7.食宿8.热情款待9.欢迎辞10.告别演讲

1.As an old saying goes,” Isn’t it a great pleasure to have friends coming from afar? ”

2.It gives me great pleasure to receive you and your family here.

3.Please allow me to take the opportunity to expre our heartfelt thanks to you.

4.Please do not hesitate to ask if you shall encounter any inconvenience in life or work.

5.As an old Chinese proverb says,”All good things must come to an end.”

1.感谢您专程到机场来接我。

2.希望您和您的家人在这里过得愉快。

3.我想花几分钟时间介绍一下各位的行程。

4.对于你们的精心安排，千言万语也道不尽我们的感谢之情。

5.期待有机会能再次作为东道主接待您。

Unit 2 宴会致辞

1.美味佳肴 2.垃圾食品 3.无防腐剂 4.美食家 5.筷子 6.刀叉 7.干红葡萄酒 8.冷盘 9.刺身10.龙虾

1.table manners2.soft drink3.major cuisines4.continental breakfast5.buffet6.taboo7.hot pot

8.toast9.Ftench fries10.yogurt

1.请随便吃，不要客气。

2.中国的烹调艺术有着几千年的历史。

3.我提议为我们的合作，也为我们的友谊干杯。

4.在这里能够品尝到中国格的的特色佳肴。

5.无论是在中国，还是在美国，人们的饮食习惯正在发生变化。

1.Health food gained popularity when people began to think more seriously about their physical well-being.

2.The United States is a country of immigrants, so there is an immense variety in its catering culture.

3.I am not used to strong drinks, as they go to my head.May I have something soft instead?

4.I don’t care for sea-food and it doesn’t agree with my stomach.

5.We have heard so much about Beijing Duck and we have been dreaming it for a long time.

答案：1.delicacies2.junk food3.preservation-free4.gourmet5.chopsticks6.knife and fork

7.dry red wine8.cold dishes9.sashimi10.lobster

1.餐桌礼仪2.软饮料3.菜系4.欧式早餐5.冷餐6.忌讳7.火锅8.祝酒9.炸薯条10.酸奶

1.Please make yourself at home and help yourself to anything you like.

2.The art of preparing food in China dates back several thousand years.

3.I’d like to propose a toast to our cooperation and friendship!

4.Right here, we can enjoy special dishes from all the different regions in China.

5.Many changes are taking place in both Chinese and Americans’ food styles.

1.保健食品因人们开始重视自身健康而备受青睐。

2.美国是一个移民国家，有丰富多彩的饮食文化。

3.我喝不惯烈性酒，一喝就头疼。能喝点软饮料吗？

4.我不喜欢吃海鲜，一吃胃就不舒服。

5.我们对北京烤鸭早就有耳闻了，做梦都想品尝一下。

Unit 3 陪同参观

1.机场大楼2.起飞时间3.问讯处4.贵宾室5.签证6.护照 7.海关 8.行李 9.信用卡10.申请表

1.peak season2.travel agency3.destination4.formalities5.group booking6.health certificate

7.package tour8.scenic spot9.ticket office10.tourism resource

1.我谨代表公司全体同仁，感谢各位从百忙之中抽出时间参观我们的工厂。

2.我们在贵公司度过了非常愉快的时光，很高兴我们的访问能在如此融洽的气氛中结束。

3.你们的这次访问将进一步加强我们的经济合作，并直接对扩大我们的贸易往来作出贡献。

4.请允许我提议，为我们的友好合作关系，为在座各位的身体健康，干杯！

5.请允许我借此机会，祝愿出席今晚招待会的所有来宾，身体健康，家庭幸福！

1.As a Chinese poet once said,” Long distance separates no bosom friends.”

2.I feel greatly honored to come here on my first visit to your company.

3.I greatly cherish the position we enjoy as one of your trading partners.

4.We would like to invite you to visit our company at your earliest convenience.

5.This visit has given me an excellent opportunity to convey to you warm greetings and sincere wishes form all the staff members of my company.

答案：1.terminal building2.departure time3.information desk4.VIP room5.visa

6.paport7.the Customs8.luggage9.credit card10.application form

1.旺季 2.旅行社3.目的地 4.手续 5.团体预定 6.健康证书 7.包价旅游 8.名胜 9.售票处 10.旅游资源

1.On behalf of all my colleagues of the company, I wish to thank you all for taking time off your busy schedule to visit our factory.

2.These have been very pleasant days in your company, and I’m happy that our visit should conclude in such a harmonious atmosphere.

3.Your visit will strengthen our further economic cooperation and contribute directly to our trade expansion.

4.Please allow me to propose a toast to our friendly cooperation relationship and to the health of all the guests present here.

5.On the occasion of this reception, I wish all the distinguished guests present here good health and a happy family!

1.正如一位中国诗人曾经说过的，“海内存知己，天涯若比邻”。

2.这是我首次访问贵公司，我感到十分荣幸。

3.我非常重视我们所建立起来的贸易伙伴关系。

4.我们希望您在方便的时候尽早来我公司访问。

5.这次访问给了我一个很好的机会来向你们转达我公司全体同仁的真诚问候与良好祝愿。

Unit 4 企业介绍

1.合资企业2.跨国公司3.注册资本4.营销策略5.发展目标6.公司形象7.专利技术8.经济特区9.市场潜力10.国有企业

1.trademark2.subsidiary3.export-oriented4.labor-intensive5.industrial complex6.profit-making enterprise7.conglomerate8.top priority9.headquarter 10.aembly line

1.我们公司专营儿童玩具，在玩具生产界居于国内领先地位。

2.我们的产品在世界各地都很畅销，不仅因为它们质量好，而且也因为我们关注环保。

3.今天我要向大家介绍一款新产品，希望大家听完之后对它有一个清晰的认识。

4.华为科技公司成立于1988年。总部设在中国深圳，是中国电信市场的佼佼者。

5.我们公司去年的销售额突破36亿美元，其中10亿美元是海外收入。

1.Our company specializes in the production and marketing of telecommunication facilities.

2.All products of our factory have to pa strict inspection before they go out.

3.No one can match us as far as product quality and after-sale service are concerned.

4.I’m interested in learning about your manufacturing facilities and aembly line.

5.The strict quality aurance system guarantees our products sell well home and abroad.

答案：1.joint venture2.multinational corporation3.registered capital4.marketing strategy

5.development objective6.company image7.patented technology8.Special Economic Zone

9.market potential10.state-owned enterprise

1.商标2.子公司 3.外向型4.劳动密集型5.工业中心6.盈利企业7.联合企业8.优先考虑 9.总部 10.装配线

1.We specialize in toys for children and our company is one of the domestic leaders in the toy industry.

2.Our products are popular in many parts of the world not only because they are good in quality but also because they are environment-friendly.

3.Today, I will introduce you a newly-designed produce and I hope everyone will have a clear picture of it after my introduction.

4.Established in 1988 and headquartered in Shenzhen, Huawei Technological Company is a key player in China’s telecom market.

5.Our sales in last year exceeded 3.6 billion USD, of which one billion was from overseas market.

1.我们公司主要经营通讯设备的生产和销售。

2.我们工厂所有的产品在出厂前都要经过严格的检查。

3.产品的质量和售后服务方面没有哪一家可以与我们相比。

4.我对你们的生产设备和装配线很有兴趣。

5.严格的质量保证体系确保我们的产品在国内外销售良好。

Unit 5 产品推介

1.操作简便2.优质品牌3.市场需求 4.物美价廉 5.畅销全球 6.色彩鲜艳 7.设计精巧 8.品种多样

9.老少皆宜 10.美观耐用

1.elegant and graceful2.rich and magnificent3.customers first4.fine quality5.after-sales service

6.listed company7.salable goods8.premium brands9.10% discount10.dependable performance

1.我们的产品不仅价格低廉，而且还经济实用。

2.这款机器很少发生故障，而且结构简单，操作便捷。

3.由于质量上乘、价格公道，我们的产品在国际上广受欢迎。

4.这是我们的最新产品，今年夏天才刚刚上市。

5.这款产品技术精密，基本上不需要任何维修。

1.I am really positive that this product has all the features and functions you have always wanted.

2.Our company has recently developed a range of new products which may be of interest to you.

3.These products have met with a warm reception and quick sale in most European countries.

4.As far as the quality is concerned, our product is next to none in Europe and even in the world.

5.The future always brings changes, but our formula for customer satisfaction remains consistent.

答案：1.easy to handle2.quality brands3.market demand4.good and cheap5.sell well all over the world6.bright in colors7.skillful design8.numerous in variety9.suitable for the old and young10.attractive and durable

1.典雅大方2.雍容华贵 3.顾客第一 4.质量上乘5.售后服务6.上市公司7.畅销产品8.优质品牌9.九折优惠10.性能可靠

1.Our products are not only low-priced but also economical and practical.

2.This machine has few breakdowns and it is easy to handle because of its simple structure.

3.Owing to their superior quality and reasonable price, out products have met with warm reception and quick sale in many parts of the world.

4.This is our latest product and it was just launched this summer.

5.This product is very sophisticated in technology and needs little maintenance.

1.我非常有信心我们的产品会满足你所需要的所有特点和功能。

2.我们公司近期生产了一系列新产品，或许能让你感兴趣。

3.这些产品在许多欧洲国家反应良好，销售良好。

4.就质量而言，我们的产品在欧洲乃至全世界都是首屈一指的。

5.未来会有些变化，但我们以销售者至上的原则始终如一。

Unit 6 政策说明

1.改革开放2.经济特区3.关税壁垒4.优惠待遇5.税收制度6.投资环境 7.中介服务8.经济结构9.审批制度

10、市场机制

1.multilateral agreement2.free trade zone3.anti-dumping4.globalization5.Customs Union

6.market dominance7.MFN treatment (Most Favored Nation)8.import quota9.economic arbitration

10.tariff autonomy

1.随着加入世界贸易组织，中国面临新的发展机遇，同时也面临严峻的考验。

2.改革开放30年来，中国始终坚持对外开放政策，大力发展对外贸易。

3.我们还将大力实施“走出去”战略，鼓励更多中国企业走向世界。

4.中国经济特区的成功运作给全世界留下了深刻的印象。

5.经济特区是中国吸引外资、引进高新技术和进入国际市场的一条特殊渠道。

1.China’s economic reforms over the past three decades have brought remarkable growth of the state-owned enterprises.

2.Over the long term, China will continue with economic reforms to make its economy more efficient and open to the international market.

3.We always follow the principle of equality, mutual benefit and making up what the other needs in our

foreign trade.

4.Reform and opening-up have not only promoted the sustained and rapid development in China, but also helped restructure its economic system.

5.The primary goal of Haier Group over the coming five years is to diversify and renew the line of products.

答案：1.reform and opening-up2.Special Economic Zone3.tariff barrier4.preferential treatment5.taxation system6.investment environment7.intermediate service8.economic structure9.approval system10.market mechanism

1.多边协议2.自由贸易区3.反倾销4.全球化5.关税同盟6.市场主导7.最惠国待遇8.进口配额9.经济仲裁10.关税自主

1.China’s entry to WTO brings new opportunities to its development and poses serious challenges too.

2.The reform and opening-up policy has been implemented for three decades, and China always sticks to the policy and attaches great importance to international trade.

3.We will energetically carry out “going global”strategy and encourage more Chinese firms to operate globally.

4.The whole world has been impreed by China’s succeful operation of SEZs.

5.The special economic zones sere as a special channel for China to utilize foreign investment, introduce advanced technology and enter into the international market.

1.中国30年的经济改革使得国有企业得到快速发展。

2.在很长一段时间内中国还会继续坚持经济改革，提高经济能力，开放国际市场。

3.我们会继续坚持平等原则，互惠互利，在对外贸易中满足各方需求。

4.改革开放不仅提高了中国的发展速度，而且帮助了中国重建经济体系。

5.在未来五年，海尔集团的目标是产品的多样化及生产线的更新。

Unit 7 商务会议

1.主持会议2.发表讲话3.提出异议4.交换意见5.达成共识6.增进友谊7.例会8.议程9.高峰会10.经济论坛

1.seminar2.consensus3.annual meeting4.host city5.organizing committee6.opening ceremony

7.abstain8.theme9.high-level talks10.adjourn

1.我谨代表中国政府和人民，向贵国人民致以亲切的问候和良好的祝愿。

2.我们很高兴同你们一道参加本次会议并在大会上发言。

3.我真诚地希望彼此之间继续密切合作，确保恶魔在金融和贸易方面的合作持续增长。

4.请允许我借此机会，祝愿出席今晚招待会的所有外国朋友身体健康。

5.对全球商界而言，这是令人兴奋的时刻，我们很高兴能有这个机会来参加会议。

1.I feel honored to attend this meeting and extend my sincere congratulations on the convention.

2.I would like to take this opportunity to extend our sincere thanks to our host for their earnest invitation and the gracious hospitality.

3.Although there is a distance of tens of thousands of miles between us,” Long distances separate no bosom friends”, as one of your Tang poets once said.

4.We greatly cherish the position we enjoy as one of your most important trading partners.

5.On behalf of the foreign guests attending this meeting, let me offer a most sincere “thank you” for your warm and gracious welcome.

答案：1.to preside over the meeting2.to deliver a speech3.to raise an objection4.to exchange

views5.to reach common ground6.to enhance friendship 7.an ordinary meeting 8.agenda

9.summit meeting10.economic forum

1.研讨会 2.共识 3.年会 4.主办城市 5.组委会 6.开幕式 7.弃权 8.主题 9.高层会谈 10.休会

1.I would like to extend, on behalf of the Chinese government and people, our cordial greetings and best wishes to your people.

2.We are very happy to attend this meeting with you and addre the meeting.

3.It is our sincere wish that we continued to work closely together to ensure sustained growth in our financial and trade cooperation.

4.On the occasion of this reception, I wish all our foreign friends present here tonight good health.

5.This is an exciting time for the busine circle worldwide, and we are excited to have the opportunity to participate in this meeting.

1.我感到非常荣幸参加此次会议并向大会致以衷心的祝贺。

2.我愿借此机会对东道主的盛情邀请和友好款待表示我真诚的感谢。

3.虽然我们远隔万里，但贵国唐朝的一位诗人说得好：“海内存知己，天涯若比邻。”

4.我非常珍惜我们作为你们最重要的贸易伙伴之一所享受的地位。

5.本人谨代表所有参与此次会议的外国人员，感谢您对我们热情而又亲切的欢迎。

Unit 8 商务谈判

1.单价 2.原样 3.有效期 4.成本价 5.零售价 6.离岸价 7.到岸价 8.购货合同 9.销售合同 10.独家代理

1.inquiry2.offer3.counter offer4.firm offer5.order6.contract price7.favorable price8.selling price9.total price10.wholesale price

1.开始谈判前，您确信您有权处理谈判的事务吗？

2.我们可以先达成供货的原则，然后再谈具体的交货时间。

3.好的，让我们先谈单价而不是折扣。

4.行了，让我们明天再谈合同的细节。

5.我想咨询有关装运的事情。

1.I’m afraid we may have some misunderstandings here.

2.We generally do it on the basis of our mutual agreed terms.

3.We are ready to agree to your conditions provided you grant us a reasonable discount.

4.I’m afraid the gap between us is too great.

5.I’m so glad that the terms of payment are acceptable to you.

答案：1.unit price2.original sample3.time of validity4.cost price5.retail price6.FOB

7.CIF8.purchase contract9.sales contract10.sole agency

1.询盘 2.报盘 3.还盘 4.实盘 5.订单 6.合同价格 7.优惠价格 8.售价 9.总价 10.批发价

1.Before we begin, are you sure you are in a position to conduct this negotiation?

2, We can first agree on the principle of supply and then the specific delivery time later.

3.Ok, let’s talk about unit price rather than discount.

4.Well, let’s discu the details of the contract tomorrow.

5.I’d like to make an inquiry concerning the shipment.

1.恐怕我们有些误会。

2.我们通常以互相达成的条款执行。

3.如果你们给我们合理的折扣，我、我们计划同意你们的条件。

4.恐怕我们的分歧很大。

5.很高兴，你们接受了支付条款。

推荐第8篇：商务英语

Dear Sir :

Thank you for your email dated October 1st .your growing sales is the good evidence of your succe that distributing our products.

We realize that price is an important factor to sustain and expand market .we are always trying to minimize the cost on the bases not to minimize the quality .in effect ,our profits are always very low and it\'s the very reason of why we couldn\'t cutdown the price.However ,we will never stop to lower the costs .

As a alternative program ,the feasible way may be provide a product with a low price but of acceptable quality.the booklet of some species are enclosed and please dont hesitate to notice us if you are interested in any of them

Dear Sir :

We are acknowledgeing the receipt of your letter, thank you for your ordering 550t crisp potatoes to us at the price of 21000 per ton.

We appreciate a lot for this batch of goods and we have already packed and dispatched the goods on s.s “hero” at Ningbo port to Singapore ,we believe the goods will reach the destination safely and make you satify .

In terms of the contract ,we have already draw 30-day sight draft on you to Singapore development bank .

We hope sincerely that this transaction will be a good beginning fou our future relationship

Dear Sir :

Thank you for your email dated October 1st .your growing sales is the good evidence of your succe that distributing our products.

We realize that price is an important factor to sustain and expand market .we are always trying to minimize the cost on the bases not to minimize the quality .in effect ,our profits are always very low and it\'s the very reason of why we couldn\'t cutdown the price.However ,we will never stop to lower the costs .

As a alternative program ,the feasible way may be provide a product with a low price but of acceptable quality.the booklet of some species are enclosed and please dont hesitate to notice us if you are interested in any of themDear Sir :

We are acknowledgeing the receipt of your letter, thank you for your ordering 550t crisp potatoes to us at the price of 21000 per ton.

We appreciate a lot for this batch of goods and we have already packed and dispatched the goods on s.s “hero” at Ningbo port to Singapore ,we believe the goods will reach the destination safely and make you satify .

In terms of the contract ,we have already draw 30-day sight draft on you to Singapore development bank .

We hope sincerely that this transaction will be a good beginning fou our future relationship

推荐第9篇：商务英语

儒家文化与现代商业推广

管理科学与工程学院 工业101 杨开云 10065126 [摘要]在中华民族的商业发展史上,儒家文化的影响源远流长,它所倡导的“诚信为本,以义取财,乐群贵和”的商业道德,充分反映了人与人和谐相处的商业生态文明,以及义与利、合作与竞争、自强与自律和谐统一的商业伦理精神,为我们创建中国特色的现代商业提供了可资借鉴的思想资源。

[关键词]儒家文化 商业道德 商业推广

中国是一个以儒学为文化传统的国家，儒学影响着中国历史发展进程，积淀着中国文化。中国古代商人大多与儒家思想有着千丝万缕的联系,他们把“诚、信、义、恕、让”等儒家伦理道德贯彻到从商经营之中去,倡导“恪守信用,诚信为本,以义取财,乐群贵和,推己及人”的商业道德。因此，挖掘儒商精神的内涵，倡导儒家商业伦理，对现代商业经营具有非常重要的意义。

一、儒家价值观蕴含的商业伦理思想 1.以义取利、博施济众的经营宗旨

“义”与“利”的关系是儒家思想的重要内容。所谓“义”是指人的道德价值；“利”是指人的功利价值和物质利益。在如何处理义与利的关系上,孔子提出要“见利思义”。孔子说:“见利思义,见危授命,久要不忘平生之言,亦可以为成人矣”(《论语·宪问》),在孔子看来,一个是人否有“义”行“义”是一个原则性的大问题,是关涉到成为一个什么样的人的根本性问题。不过在富贵利禄面前,不能丧失道德良心,而只能“见利思义”循义而求之。因此,儒家思想不是把获利作为商业活动的惟一目的,而是提倡把经商谋利与“博施济众”结合起来,并认为“博施于民,而能济众”。

2.以人为本、仁者爱人的经营原则

儒学的“仁爱”思想始终如一条红线贯而串之,成为儒学之核心，《论语》中多次专门提到“仁”,孔子对“仁”作了大量的论述。 “仁”的基本精神是“爱人”，也只有爱别人,才能得到别人的爱。正如孟子所言:“爱人者,人恒爱之；敬人者,人恒敬之。”孔子把“仁”从自我修养引申到家庭、社会,推之于国家、天下。商品交换,从直接层面看是物与物的交换,金钱与金钱的交换,而儒家精神则能在一定程度上超越纯粹的物与金钱的关系,从物与金钱中看到人,主张按照“以人为本,仁者爱人”的原则去经营,这种经营思想是儒家“仁爱”思想在商业活动中的运用。

3.尚中贵和、和气生财的经营之道

尚中贵和的“中”就是“中庸之道”,“和”就是“以和为贵”。孔子认为中庸既是一种道德境界,又是处理问题的一种方法。儒家倡导“致中和”,认为“礼之用,和为贵”,主张以发自内心的和谐与宽容的态度协调人际关系,实现“和则众”的目标。把这种“和气”伦理转用于商业经营实践,作为处理商家内外关系的基本方法。和气生财的“和”的经营方法主要体现在三个层面上:一是注重不同经营者之间的互利合作,寻找共同生财之道,所谓“有钱大家赚”。二是注重对顾客的和气态度,不巧取豪夺,欺行霸市,提倡让利于民,视顾客为上帝,诚实无欺；三是注重企业内部的人际和谐,注重上下沟通,协调劳资关系。

4.守信重诺、诚信为本的商业道德 诚信是儒家为人处世的伦理准则。《中庸》说:“诚者天之道也,诚之者人之道也”。“诚”就是“真实无妄”；“信”是“诚”的具体表现,即“诚善于身之谓信。”孔子指出:“人无信不立。” (《论语·为政》)强调做任何事情都要“言而有信”。只有以诚待人,才会得到别人的信服。如果耍手腕,搞欺诈,就不可能把生意做成。“诚信”不仅作为个人安身立命之根本,并且它还作为经济生活的基本准则,成为社会稳定、上下相亲、经济秩序良好、商品货真价实的根本保证。

二、儒家文化在现代商业经营中的具体体现

在商业经济活动中,价格的杠杆调节作用是巨大的,然而并非是唯一的,文化因素的作用不可低估，先进的文化对经济起促进作用,落后的文化则对经济起阻碍作用。在现代商业经营实践中，不少品牌特别是中国老字号在儒家思想熏陶之下对所从事的生产经营有着独特认识,在商业经营中形成的独特的人文精神和人文思想,充分体现了儒家的文化传统。

第一，注重文化蕴涵。儒家文化在中国源远流长,家喻户晓,因此以儒家的社会伦理道德和处世哲学为内容的字号,不仅是商家主要的价值取向,同时也是当时社会大多数人的认同基础。因此,不少“老字号”将自己的文化内涵定位于此。儒家所倡导的“仁、义、礼、智、信”,成为中国传统商家标榜的招牌词语。

第二，讲究审美意趣。一些“老字号”主要服务对象是文人墨客,为迎合这一部分人的审美趣味,主人往往把店名取得高雅、古朴、深奥,以便取得他们的审美认同。如：北京以经营书画、篆刻、扇面、笔砚等而著名的老字号“荣宝斋”,则表明该店有发扬光大中华瑰宝之任务。

第三，求吉避忌。数千年中国文化的积淀,造成了中国大众的接受心理,其中最普遍的一种就是求吉避忌。传统“老字号”名称用得最多的字是“庆、祥、泰、丰、兴、顺、荣、盛、昌、福”等代表吉祥如意的字词。

第四，注重人文形象。许多商家字号的表现形式往往与所定的文化内涵相配合。例如:字号的书写十分讲究,一般都要请社会名流或书法家题写,字体厚重,字划故意加宽加粗。除招牌外,一些著名老字号在店堂内还悬挂宣扬本字号的匾额。以中国儒家文化、儒家伦理道德为自己行为规范的商号,往往会得到社会大众的文化认同。

三、在现代商业经营中弘扬儒家文化，构建和谐社会

商业活动必然蕴含着一种相应的伦理精神和价值理性,必须遵循生财有道的原则。如果没有这种相应的伦理精神和价值理性作为其精神动因、规范因素和定向机制,那么它就容易变成一种单纯的功利冲动,就不利于企业的长期稳定发展。当前,在经济全球化的背景下，我们积极推进中国特色社会主义建设,发展现代商业文明的情势下,如何从传统儒家文化中吸取有益的借鉴呢? 1.继承发扬儒家商业文化,创造有中国特色的现代商业文化

文化是维系一个民族团结和一个国家稳定的重要基础,是一个国家综合国力的重要组成部分。建设有中国特色的社会主义现代化应该把马克思主义精髓、中华传统文化精华与市场经济原理结合起来,提高企业国际化经营的能力,继承发扬儒家商业文化,创造有中国特色的商业文化。

2.倡导儒家“以义取利，博施济众”的精神，实现共同富裕、构建和谐社会 社会主义市场经济的目标是要实现全社会的共同富裕与各民族的繁荣昌盛。依据儒家的“仁者爱人”思想来说,要有以天下为己任、为振兴民族经济而奋斗的社会抱负。儒家精神的“博施济众”思想,将有助于我们超越个人狭隘经济利益的限制,为国家、民族的共同富裕而努力的价值观念的形成。“重义轻利”立足于义、利统一的立场,但是在某种特定情况下,当义、利发生矛盾,为了企业的长远利益,就要放弃某些眼前的利益；为了社会的整体利益,就要放弃某些局部利益。在21世纪的市场经济活动中,提倡儒家精神,是实现共同富裕，构建和谐社会的积极因素，将有利于推动全社会向共同富裕的伟大目标迈进。

3.学习继承儒家思想中“信”的道德理念，确立“诚信立商”的经济伦理道德观念，塑造中国现代商业的民族特色

“信”是儒家思想要求的最起码的人格道德。“商无信不富”，诚信对一个企业或商业组织来说，是企业的一种无形资产，是企业生存和发展的根本，信誉竞争其实是人格、文化、道德的竞争，它要争夺和占据的，不是商品市场，而是人心和道德市场。而人心和道德市场往往又决定商品市场的兴衰，只有占领了人心和道德市场，才能树立企业形象，才能维持已有的客户关系，并使这种关系不断巩固、扩展，企业才能抵住各种市场冲击，站稳脚跟。正所谓“信誉无价”，企业家要始终抓住“信誉”这一个根本。

4.树立“天人合

一、和气生财”的经营理念

儒商文化将对人、自然、社会的哲学思考应用到经营管理中、强调“天人合一”协调人与人、人与自然、人与社会、人的心性等之间的各种关系，注重塑造一种和谐、舒展的社会环境，自然环境，以降低经济发展中的摩擦成本，要求以发自内心的和谐与宽容的态度协调各种关系,实现“和则众”的目标，这对于我们建设和谐社会，具有重要的指导意义。

5.树立“以人为本”的管理观念

儒家管理哲学思想的一个最大特点，即对人的重视和尊重。现代企业管理工作的中心是对人的管理,管理目标的实现在于发挥人的能动作用。作为有理智、有感情的“社会人”,其思想、气质、性格、爱好,千差万别，所以，承认人的个性,尊重人的人格,就成为感化的先决条件。首先，要尊重员工，信任员工，树立员工主人翁思想。其次，让员工参与管理，使他们感到被企业重视从而给人一种成就感。再次，要不断提高员工的素质，这是实行人本管理的基础。儒家的“以人为本”的精神，对今天的现代企业经营行为有重要的启示，这为知识经济时代的管理人才培养提供了一种范例。

四、结束语

发扬儒商文化将对我国社会主义市场经济健康发展产生重要的、积极的、深远的影响,对我国企业参与国内外竞争、提高经营管理水平有着重要意义，我们学习和继承儒家思想中的伦理道德，也不仅仅固守在原始的层面上，而是要结合现代社会，进行新的思想创新，解决现实中存在的一系列实际问题，创建现代和谐社会。

参考文献： [1]《徽商研究——论儒商精神的现代价值》.搜狐财经(busine.sohu.com) [2]吴根友:现代中国人际信任的传统资源——《论语》《老子》中的“信任”思想略论[J].伦理学研究,2003,(3):30～33 [3]张光忠:《中华民族商帮文化的全球意义——基于中国企业的国际化经营张略研究》中南财经政法大学学报,2008年1期,总第166期。

推荐第10篇：商务英语

心理测试：如果可以选择梦境，你最想体验哪一种梦境呢?

A。与异性甜蜜亲 B。天天中彩的发财梦C。能治理国家的总统梦D。能成为国际巨星的明星

答案A。选“与异性甜蜜亲热”你扮演最好的角色是好爸妈 其实这类型的人，在性格中，其实他非常非常有爱心，尤其是对小朋友，他会觉得说，我一定要把最好的都给小朋友，自己就省吃俭用也没关系，小朋友受最好的 教育，然后最好的礼仪，然后最好的生活，把小孩照顾的无微不至，他的心里永远都挂着这个小朋友，所以选择这个答案的朋友，你天生的有强烈的父爱跟母爱，当 你的小朋友，是非常非常幸福的

答案B。选“天天中彩的发财梦”你扮演最好的角色是好儿女。其实这类型的人，就是非常的孝顺，他觉得人生当中，其实朋友，都很重要，不过父母对他讲，是永远排第一名的，就只要父母有需要的话，你真的是觉得，不管在精神方面，或金钱方面，只要你做的到，一定让父母过的最好的生活，所以选择这个答案的朋友，非常非常孝顺的孩子。

答案C。选“能治理国家的总统梦”你扮演最好的角色是好朋友 其实这类型的人满重义气，不管是他的好朋友，或是连陌生人，只要他能够帮忙的话，他绝对是义不容辞，其实他很珍惜很多的友情，会觉得说这个人很弱小的 话，或是很受到伤害的时候，他一定会站出来，把这个事情解决。所以选择这个答案的朋友，当你们的朋友，或是陌生人看到你们的话都觉得非常的开心。答案D。选“能成为国际巨星的明星”你扮演最好的角色是好情人 你在工作上其实一板一眼，回到家庭一样。不过当在谈恋爱的时候，这就变成你的死穴，你只要越在乎对方，对方怎么凌虐你，你也觉得心甘情愿，觉得很甜蜜，所以选择这个答案的朋友，你是永远好情人。

第11篇：商务英语

商务英语考试写作之抱怨和索赔信函

Complaints & Claims （抱怨和索赔信函）

抱怨、索赔信函的目的是为了获取更好的服务，对已出现的问题求得尽快的、妥善的解决。它通常是买方由于对收到的货物不满而书写，如：货物未按时到达；货物虽抵达，但与订单所载不同；货物有损毁现象；货物数量短缺或多余；货物质量与样品不符；服务不合理以及收费过高等，这些均是抱怨、索赔的正当理由。

书写抱怨、索赔信函时，不妨开门见山出原先双方同意的条件，然后列举事实以表示有何不满，以及为什么不满，最后提出解决的方法。内容应明确、清楚、有理，语气要简洁、坚决。避免使用愤怒和使对方过于难堪的措辞（除非你所抱怨的问题反复发生，且多次投诉而毫无结果）。

For Delay in Shipment （由于发货延迟而抱怨）

Dear Sirs ，

The furniture we ordered from you should have reached us a week ago .Needle to say ， the delay in delivery has put us to great inconvenience .It is therefore imperative that you dispatch them immediately .Otherwise we shall be obliged to cancel the order and obtain the goods elsewhere.

Please look into the matter as one of urgency and let us have your reply as early as poible 。

Yours faithfully，XXX

亲爱的先生们：

我方从贵方订购的家具应于一星期前收到。不用说，发货的延迟给我方带来了很大的不便。因此，贵方必须立即发货，否则我们将被迫取消订单，到另处订货。

请紧急处理此事，并尽快告知结果。

第12篇：商务英语

一、企业概况

主要经营范围：婴儿日用品、儿童服装、食品、保健食品、玩具、孕妇服装、日用品等产品。

企业类型：零售

二、创业计划作者的个人情况

以往的相关经验（包括时间）：

三、市场评估

目标顾客描述：

主要针对孕前期、中期、晚期的营养与胎儿的脑发育、母乳喂养的技巧、产前准备及家庭监护以及孕期营养、情绪对胎儿成长及气质形成的影响、胎教、孕妇体操、如何迎接新生儿、产后恢复、如何坐好月子的知识方面的健康课程、产品的宣传及销售；其次对新生儿的洗澡与抚触；疫苗接种的选择与护理；婴儿、幼儿的右脑的开发与训练、儿童的意外伤害的预防与处理、儿童营养食谱、早期语言训练、预防儿童肥胖、利用玩具帮助宝宝的智力开发、在游戏中增加宝宝的智力、儿童气质与良好人格塑造、如何对待宝宝的坏习惯、抓住宝宝学习的各阶段的关键时期及如何让孩子有一个健康的体格等方面的健康课程、产品的宣传及销售工作。

市场容量或本企业预计市场占有率：

目前市场上针对与这些方面属于少数，很多家庭在孕前期、中期、晚期的胎教、营养免疫方面的健康常识、及生活中应注意的事项及新生儿、婴儿、幼儿的营养免疫方面的健康常识、情商、智力开发及家长如何引导方面属于盲区。通过课程的引导，使父母更加了解孩子每个成长阶段的需要，关键时期给予关键培养，在孩子健康的体质基础上鼓励孩子的想象力和创造力开发孩子潜能，从而建立孩子的自信心。让孩子和同伴一起玩，和父母一起玩，帮助孩子最大限度的发挥潜能。在玩的同时可以大大促进孩子智力和情感的发育，通过亲子互动的形式使父母和宝宝建立良好的亲子关系；过对玩具的操作满足宝宝的好奇心，完成对技能和智力的训练目的；通过和同伴的交往，使宝宝建立最初的社会情感；通过对爸爸妈妈的培训，使爸爸妈妈懂得如何做一名英明的父母。通过系统地引导，使父母有了收获，让宝宝聪明健康的成长，所以每一位热爱自己的家庭，愿意关注孩子健康成长，想做一名成功的家长是愿意接受这种营销方式的，因为这种方式给更多忙于工作的父母提供了太多的方便，使他们在不同的关键期可以得到不同知识的获取，所以更多家长是愿意接受的。

第13篇：商务英语

1.我方希望能在平等、互利、互通有无的基础上与贵公司建立业务关系。

We’d like to expre our desires to establish busine relations with you on the basis of equality ,mutual benefit and the exchange of needed goods.

equality平等mutual 互利地mutual benefit 互利

the exchange of needed goods 互通有无

2.为了能在贵国拓宽我方的出口业务，我们希望能与你们直接建立业务关系。

In order to extend our export busine to your country,we wish to enter into direct busine relations with you.

3.我们希望双方能建立互惠的贸易关系。

Our hope is to establish mutually beneficial trading relations between us.

4.我们期待进一步保持愉快的业务关系。

We looking forward to further extensions of pleasant busine relations.

5.我们的希望是和你们保持可观的生意往来。

It’s our hope to continue with considerable busine dealing with you.

6.我们期待尽快收到你们的报价单。

We looking forward to receiving your quotation very soon.

7.我希望你能看到我们事实上已经作出了最大程度的让价。

I hope you see from the reduction that we are really doing our utmost.

8.我们希望在你方便的时候和你洽谈业务。

We hope to discu busine with you at your earliest convenience.

9.我们非常希望和你进行皮鞋的买卖生意。

We wish to expre our desire to trade with you in leather shoes.

10.我们期待您的及时回复，并相信通过我们之间的相互合作，我们会在将来进行越来越多的交易。

We look forward to your early reply and trust that through our mutually cooperation we shall be able to conclude this transaction with you in the near further.

11.希望我们可以一起做生意，期待尽快得到您的回答。

I hope we can do busine together and look forward to hearing from you soon.

第14篇：商务英语

1、We\'d like to expre our desire to establish busine realtions withyouon the basis of equality, mutual benefit and the exchang ofneeded goods.

equality(平等), mutual benefit（互利） the exchang ofneeded goods.（互通有无） mutual(相互地)

我方希望能在平等、互利、互通有无的基础上与贵公司建立业务关系。

2、In order to extend our xeport busine to yourcountry, we wish to enterinto direct busine relationswith you.

extend（拓宽）

为了能在贵国拓宽我方的出口业务，我们希望能与你们直接建立业务关系。

3、Our hope is to establish mutually beneficial trading relationsbetween us.beneficial(有利的）

我们希望双方能建立互惠的贸易关系。

4、We look forward to a further extension of pleasant busine relations 希望我们之间友好的业务关系能得到进一步发展。

5、It\'s our hope to continue with considerable busine dealing with youconsiderable(大量的)dealing(生意、业务)

我方希望能继续同贵方保持大量的业务往来。

6、We look forward to receiving you quotation very soon.

quotation(报价、报盘)

我方期待着尽快收到贵方的报价。

7、I hope you\'ll see from the reduction that we are really doing our utmost.reduction (减价)do one\'s mtmost(尽最大的努力)

希望贵方能从这一降价中看出我方真的在尽最大的努力。

8、We hope to discu busine with youat your earliest con-venience.convenience(方便)

我方希望尽早与贵方洽谈业务。

9、We wish to expre our desire to trade with you in leather shoes.

我方希望能与贵方达成皮鞋贸易关系。

10、We look forward to your early reply and trust that through our mutual cooperation we shall be able to conclude this transaction with you in the near future.cooperat(合作)conclude(完成)transaction(交易)

我们盼望早日得到你方的答复，并相信通过相互合作，我们不久即可以达成这笔交易。

11、I hope we can do busine together,and look forward to hearing form you soon.希望我们有合作机会，并静候您的佳音。

12、I hope that we can cooperate happily.

希望我们合作愉快。

13、I hope that we can continue ourcooperation.

我希望我们能继续合作。

14、We sincerely hope that this transaction will turn out to the sat-isfaction of both parties.

turn out (结果是，原来是)

我们真诚的希望这次交易能使我们双方满意。

15、We hope that this market trend will continue.

第15篇：商务英语

he answer is zero! 白忙了!The dice is cast! 已成定局了!

The same as usual! 一如既往!The walls have ears! 隔墙有耳!There you go again! 你又来了!Time is running out! 没有时间了!We better get going! 最好马上就走!Well discu it later! 回头再说吧!Well find out shortly! 我们很快就知道了!We are all for it! 我们全都赞成!We\'ve been expecting you! 我们正等着你呢!What a good deal! 真便宜!

What a let down! 真令人失望!What do you figure? 你有什么想法?What happened to you? 你怎么了?What should I do? 我应该怎样做?What\'s would you recommend? 你有何意见?What\'s come over you? 你怎么了?What\'s it to you? 这跟你有关吗?What\'s on your mind? 你在想什么?Which would you prefer? 你要选哪个?Wouldn\'t you say so? 你说不是这样吗?You are most understanding! 你真体贴!You asked for it! 你自讨苦吃!

You cant be serious! 你不是认真的吧?You cant mi it! 你不可能找不到的!Any day will do? 哪一天都可以?Any meages for me? 有我的留言吗?Are you by yourself? 你一个人来吗?All right with you? 你没有问题吧?Are you free tomorrow? 明天有空吗?Are you kidding me? 你在跟我开玩笑吧?As soon as poible! 尽可能快!Back in a moment! 马上回来!

Believe it or not! 信不信由你!Better luck next time! 下次会更好!Boy will be boys 本性难移!Come to the point! 有话直说!

Do you accept plastic? 收不收行用卡?Does it keep long? 可以保存吗?

Don\'t be so fuy! 别挑剔了!Don\'t count to me! 别指望我!

Easy come easy go! 来得容易去得也快!I\'m spaced-out! 我开小差了!

Don\'t fall for it! 不要上当!Don\'t get me wrong! 你搞错了!Don\'t give me that! 少来这套!Don\'t let me down! 别让我失望!Don\'t lose your head! 别乐昏了头!Don\'t over do it! 别做过头了!

Don\'t sit there daydreaming! 别闲着做白日梦!Don\'t stand on ceremony! 别太拘束!Drop me a line! 要写信给我!I beg your pardon! 请你再说一遍!I can\'t afford that! 我付不起!I can\'t follow you! 我不懂你说的!I can\'t help it! 我情不自禁!I couldn\'t reach him! 我联络不上他!I cro my heart! 我发誓是真的!I don\'t mean it! 我不是故意的!I feel very miserable! 我好沮丧!I have no choice! 我别无选择了!I watch my money! 视财如命!I\'ll be in touch! 保持联络!

I\'ll check it out! 我去看看!I\'ll show you around! 我带你四处逛逛!I\'ll see to it! 我会留意的!I\'m crazy for you! 我为你疯狂!You make me jump! 你下了我一跳!Make up your mind.作个决定吧!

Make yourself at home! 就当在家一样!My mouth is watering! 我要流口水了!Never heard of it! 没听说过!Nice talking to you! 很高兴和你聊天!No doubt about it! 勿庸置疑!

第16篇：商务英语

商务英语之商务交际英语口语集锦

久仰!

I ve heard so much about you.

好久不见了!

Long time no see.

辛苦了!

You ve had a long day.Youve had a long flight.

尊敬的朋友们!

Distinguished/Honorable/Respected friends

阁下(多用于称呼大使)

Your Excellency

我代表北京市政府欢迎各位朋友访问北京。

On behalf of the Beijing Municipal government, I wish to extend our warm welcome to the friends who have come to visit Beijing.

对您的大力协助，我谨代表北京市政府表示衷心的感谢。

On behalf of the Beijing Municipal government, i wish to expre our heartfelt thanks to you for your gracious aistance.

在北京过得怎么样?

How are you making out in Beijing?

我一定向他转达您的问候和邀请。

Ill surely remember you and your

invitation to him.

欢迎美商来北京投资。

American businemen are welcome to make investment in Beijing.

欢迎多提宝贵意见。

Your valuable advice is most welcome.

不虚此行!

Its a rewarding trip!

您的日程很紧,我们的会见是否就

到此为止。

As you have a tight schedule, I

will not take up more of your time.

请代我问候王先生。

Please remember me to Mr.Wang.

感谢光临!

Thank you so much for coming.

欢迎再来!

Hope youll come again.

欢迎以后多来北京!

Hope youll visit Beijing more often.

请留步，不用送了!

I will see myself out, please.

多保重!

Take care!

祝您一路平安!

Have a nice trip!

愿为您效劳!

At your service!

为…举行宴会/宴请

Host a dinner/banquet/luncheon

Tea party in honor of …

欢迎宴会

Welcome dinner

便宴

Informal dinner

午宴(附有情况介绍或专题演讲等内容)

Luncheon

便餐

Light meal

工作午餐

Working luncheon

自助餐

Buffet dinner/luncheon

答谢宴会

Return dinner

告别宴会

Farewell dinner

庆功宴

Glee feast

招待会

Reception

庆祝中华人民共和国成立四十五周年招待会

Reception Celebrating the 45th Anniversary of the Founding of the Peoples Republic of China

鸡尾酒会

Cocktail party

茶话会

包餐/点餐

Table dhote/a la carte

上菜

Serve a courst

您的位置在这里。

Here is your seat.

请入席!

欢聚一堂

Enjoy this happy get-together

请随便!

Please yourself at home./Please

enjoy yourself.

请各位随意用餐。

Help yourself please.

您喝点什么?

What would you like to drink?

现在我提议，为了…和…之间的合

作，为了…参议员的健康，干杯!

At this point, I propose a toast: to the cooperation between … And … , to the health of Senator…, cheers!

最后，我借主人的酒，提议为…干杯!

Lastly, taking up this gla of fine wine, I propose a toast to …

请各位举杯并同我一起为所有在座的朋友们的健康干杯!

Id ask you to raise your gla and

join me in a toast ot the health of

all our friends present here.

敬您一杯!

Heres to you!

祝你健康!

To your health!

我要为此干杯!

Ill drink to that!

随量!

Whatever you like!

我失陪一会儿!

Excuse me for a minute.

菜不好，请多多包涵!

Hope you enjoy yourself.

女士们先生们，欢迎各位光临，演出很快就要开始了，请尽快就坐。

Ladies and gentlemen, good evening.The concert/show would start soon.Please get yourself seated.Thank you.

招待会现在开始。

The reception will now begin.

全体起立，奏国歌!

All rise please.For the P.R.C.National Anthem!

出席今天招待会的贵宾有…

The distinguished guests paarticipating the reception are …

现在请…讲话

I have the honour to call upon …

开幕式现在结束。

This concludes the opening ceremony.

隆重庆祝

Grand celebration

庆祝成立…一周年

Celebrating the 1st Anniversary of the Establishment of …

热烈祝贺第一届…锦标赛

Hail the first FIFA of …

值此节日之际致以节日的祝贺!

On the occasion of the season, I would like to extend seasons greetings.

祝您工作顺利、事业成功、身体健康、家庭幸福!

Wish you the very best of luck in your job, every succein your future endeavours, good health and a happy family!

衷心祝贺您当选…

Hearty congratulations on your recent ecletion as …

举行会议/研讨会/大会/座谈会/学术报告会

赞助人/主办人/承办人/协办人

Patron/sponsor/organizer/co-organizer

举行谈判

Enter into negotiation

交涉

Make representations with sb.On

sth./deal with sb.

事物性会谈

Talks at working level

对口会谈

Counterpart talks

议程项目

Items on the agenda

主题

Theme

议题

Topic for discuion

双方商定的议程

Schedule mutually agreed upon

开幕会议

Opening seion

全体会议

Plenary seion

开场白

Introduction

情况介绍

Presentation

小组讨论

Panel discuion

同有关单位磋商

Hold consultations with the organizations concerned

一轮会谈

One round of talks

决议

Resolution

谅解备忘录

Memorandum of understanding

现在开会。

I declare the meeting open.

请…发言。

I invite the representative of …To take the floor.

下面我给各位简要介绍一下北京的经济情况

Now I would like to give you a brief overview of Beijings economy.

我的介绍完了，谢谢!

Thats all for my presentation.thank you.

我先说这么多。

So much for my remarks for now.

我要说的就是这些。

Thats all for what I want to say.

您看是先谈原则问题呢，还是先谈具体问题?

I wonder if you would like to start with matters of principle or specific iues?

让我先谈一个问题。

If you agree(With your

permiion), let me start with one iue

在谈那个问题之前我想对您刚才讲的话谈点看法。

Before we trun to that iue, I wish to make a few comments/remarks on your presentation.

您对此事怎么看呢?

I wish to benefit from your views on this matter./ What is your view on this matter?/ How do you see this matter?

我提议休会十分钟。

I propose a ten-minute break.

我想接着刚才的问题讲下去。

I will pick up where we left off just now.

对不起，我插一句。

Advocate/uphold thriftine

Sorry for the interruption but

为了国家的繁荣

当然可以!

By all means.

怎么都行!

Whatever you say.

我没有异议。

I have no objection.

我方对这个问题有异议。

We take exception to this question.

我们高兴地看到…

We note with pleasure that …

这个日期贵方觉得合适吗?

I wonder if this date wuld be suitable for you?

不知你们上午谈的怎样?

I wonder how the meeting went this morning?

我方很希望贵方能尽早给予肯定的答复。

We would greatlyl appreciate it if you could give us your favourable and prompt commitment as soonas poible.

请你们务必在8月1日前提出意向书。

You are kindly requested to submit the letter of intent on the date no later than 1st August.

纠缠这个问题。

Entangle this iue.

提倡节约

For the sake of national property

经受了时间考验的友谊给我留下了很深的印象。

The time-tested friendship leave me a deep impreion.

密切注视

Keep close watch on

促进密切合作

—.商务：

what time would be convenient for you? 你看什么时间比较方便？ I'd like to suggest a toast to our

cooperation.

我想建议为我们的合作干一杯。 Here is to our next project!

为我们下一个项目干杯！

would you please tell me when you are free? 请问你什么时候有空？ gald to have the opportunity of visting

your ompany and I hope to conclude some

busine with you。

很高兴能有机会拜访贵公司，

希望能与你们做成交易。 what I care about is the quality of the

goods.

我关心的是货物的质量。

please have a look at those samples.

请给我看一下那些样品。

I'd like to know any busine connections

abroad.我想多了解一些你们公司。

I would be happy to supply samples and a

price list for you.

我很乐意提供样品和价格单给你。 can I have your price list? 你能给我价格单吗？

will you give us an indication of prices? 你可以给我报一个指示性的价格吗？ 5 I am in charge of export busine.our prices are the most reasonable.我负责出口生意。 我们的价格是最合理的。 I'm thinking of ordering some of your goods.can you cut down the price for me? 我正考虑向你们订货。 what about the prices? 那价格方面怎么样？ Let's call it a deal.好，成交！ our product is the best seller.我们的产品最畅销。 our product is really competitive in the word market.我们的产品在国际市场上很有竞争力。 our products have been sold in a number of areas abroad.我们的产品行销海外许多地区。 It's our principle in busine to honor the contract and keep our promise."重合同，守信用"是我们经营的原则。 I wish you succe in your busine transaction.祝你生意兴隆。 I want to out your product.我想了解一下你们的产品。 this is our latest devlopment.这是我们的新产品。 we have a wide selection of colors and designs.我们有很多式样和颜色可供选择。 the quality must be instrict conformity with that of sample.质量必须与样品一样。

二、价格 I think we can strike a bargain with you if your pries are competitive.我认为如果价格有竞争力，我们就可以达成交易。 Is that your quoted prices? 这是你方的价格吗？ It would be very difficult to come down with the price.我们很难再降价了。

你们可以降低价格吗？ we can offer you discount terms.我们可以向你提供折扣。 Do you quote CIG or FOB? 你们报的是到岸价还是离岸价？ I can aure you our price is very favourable.

我可以保证我们的价格是优惠的。 Please give us your best price.请给我们报最低价。

All the prices are on the FOB shanghai basis.所有的价格都是上海港船上交货价。 Your prices are much too high for us to accept.你的价格太高，我们不能接受。 I can't allow the price you ask for.我不能同意你们要求的价格。 we can't cover our production cost at this price.这个价格我们不能保本。 Are the price on the list firm offers? 报价单上的价格是实价吗？

This is the lowest poible price.这是最低价了。 thank you for your inquiry.感谢贵方询价。 How about the prices? 价格如何？

When quoting ,please state terms of

payment and time of delivery.

贵方报价时，请说明付款条件和交货时间。 Our price is realistic and based on reasonable profit.我们的价格是很实际的，是根据合理的利润提出的。 If an order is placed, we'll pay the cost of the sample.

如果交易成功，样品费由我们付。

三、谈判与合同

Our price is realistic and based on reasonable profit.我们的价格是很实际的，是根据合理的利润提出的。

If an order is placed, we'll pay the cost of the sample.如果交易成功，样品费由我们付。

I'm glad that our negotiation has come to

四、订货 When can we expect your confirmation of the order?

你什么时候能确定订单？

We want to order this article from you.我们想订这种做。 What's the minimum quantity of an order for your goods?

你们订货的最低量是多少？ a succeful conclusion.我很高兴我们的谈判获得圆满成功。

When shall we come to sign the contract？ 我们什么时候签订合同？

Do you think it'stime to sign the ontract? 我想该签合同了吧？ Before the formal contract is drawn up we'd like to restate the main points of the agreement.在正式签约之前，我们要重申一下协议的重点。 As some points concerning the contrac have not yet been settled negotiation has to be continued before the contract is signed.由于合同某些问题尚未解决，所以在合同签署前仍需继续协商。

There are a few points which I'd like to ring up concerning the contract.关于合同我想提出几点看法。

The seller should try to carry out the contract in time if not the buyer has the righe to cancel the contact.卖方应努力按规定履行合同，否则买方有权撤消合同。

No party who has signed the contract has the rught to break if.签署合同的任何一方都无权撕毁合同。 Once a contract is signed,it has legal effect.合同一旦签署即具有法律效力。

We can get the contract finalized now.现在我们可以签订合同了。

Have you any questions in regards to the contract? 关于合同你还有什么问题要问吗？

May I see your list? 我可以看一下你的货单吗？ We postponed an order.我们要推迟订货。 Generally speaking,we can supply all kinds of goods.

一般来说，我们可以提供所有种类的货。 We have received your catalogue and price list, and now we order the following goods st the prices named.已收到你方目录和价格表，现按所示价格购下列货物。

We find both quslity and prices of your products satisfactory and enclose our trial order for prompt supply.

我们对你方产品的质量和价格均感满意，现寄去试订单，请供应现货。

We are pleased to receive your order and confirm acceptance of it.

很高兴接到你方订单，并确认予以接受。 As the goods you ordered afe now in stock,we will ship them without fail as early as poible.

因为贵方订货的商品尚有存货，本公司将一定尽快发运。

I wonder if you could supply us with your latest products for regular orders.我想知道你们是否能为我们的定期订单供应你们的最新产品。

Our prices depend on the quantity of your order.

我们的价格取决于你们订单的数量。 We could reduce our price by 5% if you palce a substantial reder with us.

如果你们订货量大的话，我们可以减价5%。

7 We must insist on immediate delivery, otherwise we shall be compelled to cancel the order.我们坚决要求立即发货，否则我方将被迫取消订单。

We would prefer to confirm our order with your firm as soon as poinle.我们想尽快向你们公司落实订单。

There is a change we have to make in the How long does it take you to make delivery? 你们需要多长时间发货？

六、付款 Our terms of payment are by irrevocable L/C pauable by sight draft against presentaion of shipping documents.

我们的支付方式是不可撤消的信用证支付，凭装运单据见票。

order.订单中有一处需要修改。

五、运输 We require that tranhipment be allowed.我们要求允许转船。 When can you make shipment carefully? 你们什么时候装船？ We'll get the goods dispatched within the stipulated time.我们将按规定的时间发货。 When can you make the balace shipment? 你们何时可以发余下的货呢？ I wonder if you could ship the order as soon as poible？ 不知道能否尽快装运订货？ Let's dicu about the mode of transportation.我们讨论一下运输方式吧。 What mode of transportation do you suggest we use? 你建议我们用什么运输方式呢？

What sort of delivery periods did you have in mind? 你所打算的是哪一种发货期？

Please ensure that we'll get tight shipping documents before the arrival of the goods.请确保在货物到达前我方可拿到正确的装船单据。

When can we collect the goods? 我们什么时候可以提货？

We can't advance the time of delivery.我们无法将交货时间提前。

I'm very sorry for delay in delivery.十分抱歉，交货拖延了。

Can you tell it on an installment basis? 你们这里可以分期付款吗？

Do you accept payment by installments?

你同意分期付款吗？

How would you like paymentbe made? 你们采取什么付款方式？ We expect payment in advance on first orders.

我们希望第一次订货要求预付货款。 What are your terms of payment? 你们的付款条件是什么？

We can't accept D/P or D/A.we insist on payment by L/C.我们不接收付款交单或承兑交单，我们只收信用证。 Do you accept D/P payment terms.你们接受付款交单这种方式吗？ What is the period of validity of this L/C? 这张信用证的有效期是多久？

七、投诉与索赔

The shipment i stuck in customs.

出货在海关受阻。

If you fail to make the shipment soon,

we'll cancel the order.

如果你们不能近期发货，我们将取消订单。

I'd like to complain of the damaged goods.

我方由于货物被损向你方投诉。

We're sorry to say that we are diatisfied

with the state of the goods.

很遗憾，我们对商品状况不满。

Upon examination,we found the goods are

not up to the standard of the sample.

经检验，我们发现货物达不到样品的标准。

The goods sent are inferior compared to the

original sample.

8 所发送的货比原样品差。 How many are you short? 你们缺了多少？

Could you pleased send them back to us at our expense? 你能将受损的货品送还我们吗？运费由我方承担。

Who'll bear the freight? 运费由谁来承担? We have a complaint about quality.我们要起诉质量问题。

We have to file a ckaim on you.我们不得不向贵方提出赔偿。

The goods you sent are not up to the standard.你们发运来的货物不符合标准。

I don't think the responsibility should rest with us.我认为责任不在我方。

We can only take on so much.我们只能承受这么多。

八、税收

Paying tax is the duty of every 1.科学发展观 the Outlook of Scientific Development 2.倡导公正、合理的新秩序观 call for the establishment of a new just and equitable order 3.以平等互利为核心的新发展观 new thinking on development based on equality and mutual benefit 4.推动树立以互信、互利、平等和协作为主要内容的新安全观foster a new thinking on security featuring mutual trust, mutual benefit, equality and coordination 5.主张形成以尊重多样性为特点的新文明观 foster a new thinking on civilization that respects diversity 6.新能源观 new thinking on energy development

citzen.

纳税是每个公民的义务。

Howmany types are taxes divided into?

税收可分为多少税种？

Income tax can be divided into personal incone tax and corporation income tax.

所得税可分为个人所得税和公司所得税。 The tax rate China is not very high.中国的税收率不是很高。 What's the personal income tax rate? 个人所得税是多少？

Tax evasion is also a crime.偷税漏税也是一种犯罪。

To avoid writing a receipt is a tax dodge.

不开invoice是一种偷税行为。 Those who evade tax will be punished by the law.

偷税漏税者将受到法律制裁。

Shall savings interest be taxed? 存款利息要纳税吗？

有关先进文化的词汇

1.古为今用、洋为中用

旧译 let the ancient serve the present, let the foreign serve the national 现译 draw from past and foreign achievements

2.文艺工作 cultural and art work; work in the cultural field 3.牢牢把握先进文化的前进方向firmly keep to the direction of an advanced culture/cultural advancement

4.文化与经济和政治互相交融interaction between cultural work, and economic and political activitiescultural

elements/factors intermingle with economic and political

9 factors 5.民族的科学的大众的社会主义文化a socialist culture that is distinctly Chinese, pro-science and people-oriented 6.弘扬主旋律，提倡多样化 promote mainstream values and uphold cultural diversity 7.以科学的理论武装人，以正确的舆论引导人，以崇高的精神塑造人，以优秀的作品鼓舞人Equip/empower people with scientific theories, guide them with correct opinions/ convey to them right meages/provide them with correct media guidance, imbue them with a noble spirit and inspire them with excellent/fine works 8.具有中国气派的社会主义文化Chinese-style socialist culture; socialist culture with Chinese appeal 9.越是民族的，越是世界的The pride of a nation is also the pride of the world.What's unique for a nation is also precious for the world.When you are unique, the world comes to you.10.文艺应当贴近群众，贴近生活，贴近实际。Culture and arts should be/keep close to the people, their lives and reality.11.艺术滋润心灵，文化陶冶情操。Art nurtures the soul and culture cultivates the mind.12.文化是维系中华民族生生不息、蔓延不断的精神纽带。Culture is the spiritual bond that ensures the continuity of our Chinese nation.13.我们不能割断民族的文化血脉。We must never sever the cultural vein of our nation.

14.树立正确的世界观、人生观和价值观to foster a right/correct outlook/view on the world, life and values

15.文化市场，文化贸易cultural market, cultural trade

16.始终把社会效益放在首位always put social benefit first

17.扶持体现民族特色和国家水准的重大文化项目和艺术院团support major/top-notch cultural

projects and art troupes that represent national

characteristics and national level

稳定地走上了富裕安康的广阔道路 move steadily toward prosperity and happine

不断探索和回答什么是社会主义、怎样建设社会主义，建设什么样的党、怎样建设党，实现什么样的发展、怎样发展等重大理论和实际问题

constantly seek answers to major theoretical and practical

questions such as what socialism is and how to build it, what kind of party we must build and how to build it, and what kind of

development China should achieve and how to achieve it 党的基本理论、基本路线、基本纲领、基本经验 Party's basic theory, line, program and experience 社会主义和马克思主义在中国大地上焕发出勃勃生机 Socialism and Marxism have shown vigor and vitality in China.

大踏步赶上时代前进潮流 catch up with the trend of the times in big strides

符合党心民心 accord with/echo the aspirations of the Party members and the people

尊重人民首创精神 respect the

10 people's initiative/pioneering drive/creativity 提高全民族文明素质 to improve the educational and ethical standards of the whole nation 开辟了中国特色社会主义道路

blaze a trail of socialism with Chinese characteristics open a path of...形成了中国特色社会主义理论体系 theoretical system of Chinese socialism 建设富强民主文明和谐的社会主义现代化国家 make China a prosperous, strong, democratic, culturally developed and harmonious modern socialist country 实践永无止境 Practice knows no bound.勇于变革、勇于创新 make bold changes and innovations 不为任何风险所惧，不被任何干扰所惑 fear no risks and never be confused by any interference 使中国特色社会主义道路越走越宽广 broaden our path of socialism with Chinese characteristics 让当代中国马克思主义放射更加灿烂的真理光芒 Let the truth of Marxism of contemporary China shine more brilliantly.马克思主义关于发展的世界观和方法论的集中体现 a concentrated expreion of the Marxist world outlook and methodology with regard to development 同……一脉相承 in the same line as...立足社会主义初级阶段基本国情 fully recognize the basic reality that China is in the primary stage of socialism 粗放性增长方式 the extensive

mode of growth/inefficient model of growth

改革攻坚 further reform in difficult areas

统筹兼顾各方面利益 accommodate the interests of all parties 农业基础薄弱的局面尚未改变 The foundation of agriculture remains weak

思想活动的独立性、选择性、多变性、差异性明显增强 become more independent, selective, changeable and diverse in thinking

社会结构、社会组织形式、社会利益格局 the structure of society, the way society is organized and interests of different social groups/and the mix of social interests

发达国家在经济科技上占优势的压力长期存在 Preure caused by the economic and scientific dominance of developed countries will

continue for a long time to come 从生产力到生产关系、从经济基础到上层建筑都发生了意义深远的重大变化 experience far-reaching changes in the productive forces and the relations of production, as well as in the economic base and the superstructure

人民日益增长的物质文化需要同落后的社会生产之间的矛盾这一社会主要矛盾 Chinese society's principal problem/challenge is the gap between the ever-growing material and cultural needs of the people and the low level of social production

当前我国发展的阶段性特征 the salient features of the current stage of development in China 妄自菲薄 belittle oneself

11 自甘落后 be resigned to backwardne 脱离实际、急于求成 unrealistic pursuit of quick results 共同建设、共同享有的原则 the principle of all the people building a harmonious ...and enjoy its benefits 着力解决人民最关心、最直接、最现实的利益问题 spare no effort to solve most practical problems of the utmost and immediate concern to the people 形成全体人民各尽其能、各得其所而又和谐相处的局面

cultivate/foster an environment in which all people do their best, are content with their lives/enjoy what they do and live together in harmony 提高改革决策的科学性，增强改革措施的协调性 make decision-making more scientific and measures of reform better coordinated 全面提高开放水平improve the work of opening-up 把改善人民生活作为正确处理改革发展稳定关系的结合点 We need to improve...as we endeavor to balance...全面把握科学发展观的科学内涵和精神实质fully appreciate/understand the eence of the Scientific Outlook on Development 把全社会的发展积极性引导到科学发展上来 guide the whole society in pursuing development in a scientific way 把握经济社会发展趋势和规律

follow the trend and the law of economic and social development 坚持中国特色社会主义经济建设、政治建设、文化建设、社会建设的基本

目标和基本政策构成的基本纲领uphold the basic program consisting of the basic objectives and policies for economic, political, cultural and social progre under socialism with Chinese characteristics 区域协调互动发展机制 a mechanism for promoting balanced and interactive development among regions

主体功能区 development priority zones

法治政府建设 enhance law-based government administration 社会主义核心价值体系深入人心 Core socialist values are winning the hearts and minds of the people.弘扬良好思想道德风尚 promote moral integrity

建设生态文明 promote a conservation culture

生态文明观念在全社会牢固树立 To foster public awarene of conservation culture

具有更高文明素质和精神追求

Raise ethical standards and have higher/lofty aspiration

对外更加开放、更加具有亲和力 be more open and friendly to the outside world

为全面建成惠及十几亿人口的更高水平的小康社会打下更加牢固的基础 Strengthen the foundation for building a well-off society of a higher level in all respects to the benefit of over one billion people

建设创新型国家 make China an innovative nation

国家中长期科学和技术发展规划纲要 Outline of the National

Program for Long- and Medium-Term Scientific and Technological

12 Development 突破制约经济社会发展的关键技术 make breakthroughs in key technologies vital to China's economic and social development 支持前沿技术研究、社会公益性技术研究 support research in frontier technology and in technology for public welfare 建立以企业为主体、市场为导向、产学研相结合的技术创新体系 establish a market-oriented system for technological innovation, in which enterprises play the leading role and which combines the efforts of enterprises, universities and research institutes 引导和支持创新要素向企业集聚 guide and support the pooling of factors of innovation into enterprises 科技成果产业化 the application of scientific and technological achievements in production 培养造就世界一流科学家和科技领军人才 train / bring up world-cla scientists and leaders in scientific and technological research 使创新智慧竞相迸发、创新人才大量涌现 inspire creativity and bring forth large numbers of innovative personnel 推进信息化与工业化融合 promote IT-based industrialization 具有国际竞争力的大企业集团 internationally competitive conglomerates 13

第17篇：商务英语

（一）课程概述

1、适用专业：商务英语专业、国际贸易专业、商务文秘专业、市场营销专业及其他相关专业。

2、课程说明：

随着我国加入WTO以来，经济发展的新环境下越来越多地需要高素质的从事商务及商务管理的人才，商务英语是为了适应国际贸易、物流公司及各种与国际相接轨的职业而培养的具有一定英语交流水平的商务人才。

本课程从迎接客户开始，培养学员如何招待客户，推销产品、陪客户参观工厂，解决纠纷，顺利签约，完成交易。以及学员到国外出差，事先订机位、旅馆，途中需要处理的突发事件等，系统、具体地讲解了商务人员工作中所必须掌握的基本知识，使学员学习完成之后能在商务活动中得心应手。 教师要根据对各类人才的培养要求，做好办公基础课程的授课，保证教学内容的先进性，切实培养学员胜任岗位的能力。

3、教学目标

² 掌握在机场接客户时的招呼用语 ² 了解到机场迎接客户的一些基本礼貌 ² 了解不同车辆的不同礼仪 ² 掌握车上交谈方式和会话内容

² 掌握领导会面的安排及相互介绍的礼仪 ² 熟练掌握买主打来电话的应接 ² 掌握向客户介绍产品的方法 ² 掌握产品的包装、式样等描述 ² 了解参观展览室要作的介绍 ² 熟练掌握商务活动中的价格谈判

² 熟练掌握参观工厂或生产车间的介绍方法 ² 掌握付款和交货方式的英文沟通 ² 熟练掌握用英语签订合同的流程和方式 ² 掌握产品的运输方式

² 掌握产品出现问题后如何要求赔偿 ² 熟练掌握接待客户时的礼仪及谈话方式 ² 掌握海外出差时与客户预约的方式 ² 掌握海外出差的住宿安排 ² 安排商务会晤和航空旅行 ² 掌握紧急情况的处理

（二）教学内容

n 与买主的第一次会面 l 接买主到安排会面

1.了解到机场接客户要事先约定地点，询问客户的外形等；

2.掌握第一次见到客户的招呼用语；3.了解与西方人士交往中的细节礼仪；

4.掌握询问对方时间安排的方式并确定会面时间；5.掌握相互介绍的礼仪和引见的常用语句。 l 电话的接应及见新客户

1.掌握电话中的语气及会话方式；2.了解听不懂时的处理方法；

3.熟练掌握介绍公司产品时的用语和方式。n 商务谈判 l 产品和产品目录介绍

1.了解产品之间相互比较的说法；

2.掌握产品的包装、式样、质地等的介绍方法；3.了解产品的说明书；

4.熟练掌握参观展览室的产品的操作介绍；

5.注意参观过程中对着重产品的介绍，注意顾客离开时的礼貌。l 价格谈判

1.熟练掌握商品价格中高、低价格的表示方法；2.熟练掌握折扣的表示方法； 3.掌握讨价还价的常用句型。 l 参观工厂

1.掌握行程表的安排和介绍；

2.熟练掌握工厂基本情况的介绍和描述方法；3.熟练掌握带领客户参观工厂常用的一些语句； 4.熟练掌握相关数字的说法。 n 协议的签订 l 付款和交货条件

1.了解商务交易中各项费用的计算；2.掌握各种不同的付款方式以及如何表达； 3.掌握行李和贵重物品的询问方法； 4.掌握一些常用的货运术语； 5.熟练掌握常用的交货条件；

6.掌握货物数量单位和重量单位的合理使用；7.了解避免货物损失产生纠纷的方法。 l 货运和赔偿

1.了解装船货运的用词和多种含义；2.掌握与货运相关的数字的读法和表达； 3.了解货运延期的相关规定；

4.熟练掌握因延期或者货物坏而造成的赔偿等的方式；5.掌握面对claim时常用的话。 n 接待买主 l 商务餐

1.了解一些餐桌礼仪和欧美习惯；2.掌握商务午餐的交谈技巧；

3.掌握与餐厅预订的方法和英语说法；4.了解倒酒时的礼仪和喝酒时的礼仪； 5.掌握不同场合欢呼用词的不同； 6.掌握买单的说法、技巧和拒绝的方法。 l 购物与观光

1.掌握陪客户购物、逛街时常用的句型；2.掌握如何询问对方的意见；

3.了解价钱的介绍和汇率兑汇的说法。l 在美国人家中持晚餐

1.了解向客人介绍自己太太时的方式；2.掌握东西方人在家接待客人时的不同之处； 3.掌握到别人家中作客时的餐桌礼仪； 4.掌握赞美食物的说法。 l 参加宴会

1.了解宴会邀请函要提前寄发，并要回信或者电话告知；

2.了解回复宴会邀请函的不同写法；3.掌握与主人或贵宾打招呼的方式； 4.掌握宴会结束时的礼仪和道别方式。 n 海外出差 l 电话预约

1.了解欧美人的习惯——电话预约的方式；2.掌握电话预约的要诀。 l 在机场

1.熟练掌握入境通关的步骤；2.掌握到达机场后的一些事物处理。 l 到旅馆

1.掌握乘坐大众交通工具的方法及价钱；2.掌握租车和小费的计算； 2.掌握电话预约饭店旅馆的方法；

3.掌握到旅馆登记投宿过程和退房结账的方法；4.掌握旅馆住宿中的一些服务和小费计算； 5.了解退房的程序及拿回行李的方法。 l 商务会晤

1.掌握商谈中重要的说话方式；2.掌握商谈的时间把握； 3.能够是商谈圆满地结束；

4.熟练掌握商务谈判中的各种英语语句方式。l 拨打国际电话和安排航程；

1.了解各种不同国际电话的拨打方式和付费方式 2.掌握电话预订机位的方法；

3.掌握因故变更搭机日期时的处理方法；4.掌握登机时的简单交谈语句。 l 紧急情况

1.掌握海外出差时，身体不适的救急方法；2.掌握遭窃、遭劫时的处理方法； 3.掌握交通意外的处理方法。

第18篇：商务英语

行业介绍快餐行业

公司介绍McDonald\'s Corporation

随着西方习俗和文化对亚洲的渗入，西方的快餐业也大量融进中国市场。其中麦当劳就是最成功的快餐行业中的例子。 现在麦当劳拥有超过31000家快餐厅，分布在全球121个国家和地区，拥有39000人，无疑是世界快餐业的巨无霸。麦当劳的成功和它管理的规范化和产品质量的标准化及服务的周到密切相关。在对麦当劳的参观过程中，我们进一步了解到麦当劳内的操作体系和程序，员工内的奖惩制度以及顾客至上的原则。本人参考许多文献及网上资料 ，将在本报告中对麦当劳进行以下几方面的分析：公司文化，客户价值，产品，员工及竞争对手等方面对麦当劳终端市场做出描述并给出SWOT分析和评价，并对公司的未来发展给出个人的意见和建议。最后，将结合公司文化和自身特点谈谈本次实习的意义和感悟。

麦当劳终端市场分析

1.企业文化

企业文化是一个公司的灵魂，是一个公司扬帆远航的指南针。企业文化是为一个企业所信奉的主要价值观，是一种含义深远的价值观、神话、英雄人物标志的凝聚。我将从以下几个方面描述麦当劳的企业文化

1.经营理念特许经营模式QSCV

特许经营模式 麦当劳采用特许经营的方式，在全球范围有越来越多的加盟店进入，达到产品标准化、服务标准化、促销标准化，进一步扩大了它的品牌。麦当劳提供日常营运操作、培训、营销、广告、人力资源、采购和店铺选址等广泛的支持和保障，让被特许人不仅在创业初始无后顾之忧，更能在未来餐厅发展上，赢在细节和执行。

4.麦当劳拥有世界上最优秀的供应链，通过与供应商紧密合作，以全球化采购的方式，确保以最有竞争力的价格提供最优质的原料。

以租赁为主的房地产经营策略

麦当劳开展特许经营主要是以购买或租赁地产的形式进行，麦当劳公司总部长期承租或购进土地和房屋，然后将店面出租给各加盟店，这种经营策略，实质上是把第一债权人的权利转让给了麦当劳总部，使它具备了从银行取得贷款的资格，从而解决了各加盟者开店的资金困难，为麦当劳特许经营的顺利开展奠定了坚实的基础。

联合广告基金制度

设立广告基金是麦当劳开展特许经营的重要营销策略，由加盟者联合起来，共同筹集资金承担广告费用，可以在更大范围内扩大麦当劳的统一品牌形象，弥补加盟者单独进行品牌宣传广告经费不足的问题。

SQCV

Q代表优质，是指麦当劳为保障食品品质制订了极为严格的标准。麦当劳对品质管理十分严格，视频制作超过一定期限就舍弃不用，如汉堡包的时限是10分钟，炸薯条的时间是7分钟， 原产品面包一般是15天 ，肉饼最多也不能超过3个月。麦当劳的每一家分店食品质量和配料都一样，也同样保证麦当劳食品送到顾客手中之前，经过了一系列周密的品质保证系统。严格的标准使顾客在任何的时间，任何地点所品尝到的麦当劳食品都是同一品质的，一切以质量取胜。

S代表服务，是指按照细心、关心和爱心的原则，提供热情、周到、快捷的服务。麦当劳餐厅的侍应生谦虚有礼，餐厅设备先进快捷。顾客等候的时间很短，还备有各类消毒的食品包装，干净方便。餐厅布置典雅，播放轻松的乐曲，顾客在用餐之余还能得到优美的听觉享受。

C代表清洁，是指麦当劳制订了必须严格遵守的清洁工作标准。如与昂你上岗前必须用特制的杀菌洗手液搓洗20秒，然后冲净，烘干，甚至连厕所都规定了卫生标准。

V代表价值，即物有所值，是为了进一步传达麦当劳的 “向顾客提供更有价值的高品质“的理念。麦当劳的食品讲求味道、颜色、营养。价格与所提供的服务一致，让顾客吃了之后感到真正的物有所值。

2.服务理念顾客第一；高效、快速；“苛刻”更多欢笑，更多选择，尽在麦当劳

为了使各加盟店都能够达到令消费者满意的产品与服务标准，麦当劳建立了严格的检查监督制度。麦当劳体系有三种检查制度：1.常规性月度考评；2.公司总部的检查；3.抽查。公司总部统一检查的表格主要有食品制作检查表、柜台工作检查表、全面营运评价表和每月例行考核表等；

为了吸引顾客，提高服务质量，麦当劳始终坚持优质服务，雷。克罗克提出一句口号：“把自己摆在顾客的位置上，“要求员工”将心比心“，事事时时为顾客着想。另外，麦当劳要求员工都是要微笑待客的，而每家麦当劳里都有一位接待员为顾客提供服务。此外，快捷的速度，创造欢乐舒适的氛围，顺应顾客要求，不断提高服务质量一直是他们的服务宗旨。

客户价值

每一个企业都深知客户就是上帝，客户的忠实度对一个企业来说是非常重要的。因此在质量、服务方面麦当劳一直重视着客户价值。这些都已经体现在服务理念及产品方面中。

产品

麦当劳的所有产品原材料均来自一个厂商，不会因为要减少运输费而在当地进行购买达到标准的统一化。并且它在选择合作者的条件上十分严格，如麦当劳的面包是不会掉渣的。可口可乐的最可口温度是4度 ，所以它的可乐都是保持在4度的。麦当劳的产品在同等质量上与其他竞争对手相比，是价格低的。而同等价格上它的质量绝对是好的，并且美味的。

员工方面

麦当劳采用人性化管理，将其广大员工和人才视为最大的两大财富之一。麦当劳公司的合作者们首先是“队员”，其次才像其它公司的人一样是雇员。团体观念在一个工作条件艰苦的行业中是十分重要的，在麦当劳，艰苦的工作条件和激烈的竞争，要求每个人的必要的谅解和容忍的精神。为了提高服务质量，对工作人员的挑选非常认真 ，注意职工素质的训练，对新招来的职工必须进行为期10天的训练，才能正式提任店员。麦当劳特别重视管理人员和服务人员的培训，并且为了激发公司员工上下团结一致，麦当劳采取以下的措施，1善待员工，让他们懂得你是为他们着想的，2多参与员工们的活动，了解他们的苦衷，及时与员工们沟通3 给下属们创造良好的工作环境，让他们知道管理者处处体贴他们4认同员工的表现，向员工表示赞赏，不仅要口头肯定，还要适当加薪，让他们知道管理者随时在肯定他们的贡献5容忍每位员工的个性与风格，使他作为一个活生生的人存在吗不要把他们管理成仅会说话的机器。

竞争对手

除了清洁程度，服务标准，质量的大大不同外，很多人都在诧异，为什么肯德基在中国比麦当劳受欢迎，但麦当劳确是世界上的巨无霸呢 。很大程度上，是因为麦当劳的质量标准化 ，世界每一个角落的麦当劳都是一个味道的，曾经有老外人 ，在中国吃麦当劳有家的味道。我想这是很多快餐店无法比较的。

SWOT 的分析

1、S: strength, 即优势快捷，美味，服务好，质量好

产品质量好，价格实惠

服务周到，真诚对待每一个顾客，

环境优雅整洁

点餐时间短，方便快捷。

员工忠诚度高，团队精神强。

注重了年轻顾客，尤其是一些小朋友

2、W: weakne, 即劣势。

店铺分布不够广泛，品种不是太齐全，有的产品不适合部分客户的口味，如辣。

广告不够响亮，及普遍。

3、O：opportunities,即机遇

随着工作的紧张及时间的不足，越来越多的人开始选择吃西式快餐。

知名度的提高，越来越多人 开始喜欢上麦当劳。

为很多顾客提供了方便，市场的进一步扩大化

4、T：threats,即挑战

越来越多的人怀疑西式快餐的营养程度，成本越来越高，来自KFC的竞争越来越大 。以及食品 原材料的保存， 许多关于肉类的传染病的出现。质量和品牌的持续保证。 市场分析

麦当劳市场分析 默认分类 2007-12-31 13:32:29 阅读1130 评论0字号：大中小 订阅

1、麦当劳的市场优势在于清洁（clean）、快速(fast)、品质（quality）、服务（service）、价值感（value）。

2、麦当劳以年轻人为主要目标市场（年龄由４—３０岁男、女性），

3、市场定位：A．麦当劳：以年轻、活泼作诉求，希望提供一个轻快的用餐环境。

4、麦当劳：依消费者对消费价值感的知觉来感受价值，加以订价。

环境战略：麦当劳：○以地区人口分布决定开店地点与规模；○着重地区分布与物流配销问题；肯得基：○人口结构与密度；○商

圈特征（以商业区分布与学校附近及人潮集中地区为主）

５、通路策略：麦当劳：逐步向中南部发展，并发展适合各种商圈与立地条件的店（包括人潮集中区、车站附近、学校、商业区、金融圈）。肯得基：全面性发展。ZHG：以快速开店来占据市场空间拉近与麦当劳的距离，并定位于市场追随者的角色。

６、推广策略：在零售服务业的行销策略中，企业形象的建立与知名度的炒热相当重要。除了通过经营者所提供的商品带给消费者的感觉外，广告与促销活动更是经营者在争取消费者认知与印象的重要策略。因此，广告策略与促销战略的实战运用，并发出适当的广告与促销讯息与消费者心连心，建立密切关系，乃是推广策略的主要课题。快餐业的推广策略分述如下，快餐连锁店的推广策略：

电视广告。麦当劳：○带动狂热；○大量投入TV广告；○密集强打。

促销活动：麦当劳：○合作促销生日餐会；○赞助回馈社会活动。

公共报道：麦当劳：○利用机会制造新闻事件；○各种活动吸引各媒体注意；

７、口碑宣传及耳语运动（Whisper Campaign）是极重要的沟通方式。此外，加强服务、维持良好品质都是必须落实执行的事项。（5）促销活动最常使用的方式是赠品与赠奖，举凡赠送小礼物、集点券、赠奖券等都非常流行与有效。（6）与其他企业合作做联合广告也是很有效果的方式。例如麦当劳与俏丽洗发精的联合广告即很成功。（7）社会爱心回馈活动、写作比赛、亲子活动、快乐家庭等顾客参与性的宣传与促销活动渐渐被快餐经营者所采用。（8）连锁店整体企业形象的塑造与提升，必须藉公益性活动、体育赞助活动以及捐血活动等慈善活动达成。（9）动用新闻性、话题性的讯息来做“议论纷纷”的宣传，可吸引大众传播媒体的注意与免费的宣传报道。（10）由各家分店的小商圈行销策略中，可做定点行销与广告表示的模范。同时，针对各商店附近的商圈特性、人潮特性加强促

销与推广的整体活动。

8、麦当劳还主动创造记者采访机会，参加公益活动，获得公众注意。在麦当劳的公关手册中，还提到在各个不同市场应采取的不同手段，如在以家庭为主的市场可将汉堡包所得捐给当地的学校做乐队制服，手册还指导加盟者如何争取报纸报道各店的活动，如何争取照片上报等。麦当劳每年捐出4%的营业所得，约5000万美元用于各项赞助活动，麦当劳总裁透纳曾说：“使我们的名字出现在公众

面前，而创造一个足以抵消卖汉堡包的企业形象。我们的动机99%是商业性的。

5、个人建议

进一步的扩大市场，加大广告力度，在商业繁华地多参加一些店铺的数量。

适应一些地方的独特口味设计一部分符合当地人的食品 ，增加营业额。

顺应市场的发展，多生产可爱特别的玩具吸引小朋友

个人感悟

1.整个企业 人生总是充满机遇的，只是我们很多时候没有发现。像克罗克发现了麦当劳特许经营的商机，而麦氏兄弟却没有，将这么好的机会让给了别人。一个企业最重要的是企业文化，树立好的口碑，敢于在行业领域中创新，处处为顾客着想。快餐行业中不仅仅产品的质量很重要的，同样餐厅氛围也是很关键的。另外，商业中要懂得抓住重点，像麦当劳将它的市场主要定位于年轻人 ，重点还要吸引孩子们，像在餐厅内设置游乐场所。服务的重要性，管理的完善性，管理者的智慧，良好的市场调查，质量的保证，顾客满意的重要性在麦当劳中都得到很好的体现。

对自己的认识

无论是在大学学习中还是在以后的工作中，我们时刻都要保持创新精神，善于寻找机遇，创造机遇。另外，从麦当劳中我主要学会了团队精神，无论是领导还是员工首先他们是一个团队，团队中一直活跃着奋进和家的气氛企业内部的支持和信赖是非常重要的，他们以亲人的形式互相支持，共同奋进，在快乐的氛围下，所有人都充满了干劲才能更好的工作为企业做贡献。我们无时无刻都要严格的要求自己，像麦当劳公司用严格的标准来要求雇员的衣着、修饰及仪态。我们更要时刻的要求自己，只有严律才会使自己奋斗上进.。

第19篇：商务英语

Kangnai Group limited company 一． I am 910 group leader .My group members are „„ Everybody sees this

sign can think what I must say next.I must introduce the company is Kangnai Group limited company.（我是910的组长。我的组员有xxxxxx。每个人看到这个标志都会知道我接下来要介绍的公司是什么了。我要介绍的公司是康奈集团有限公司。）

二． First I must introduce the physical meage of the Kangnai Group

limited company .（首先我要介绍康奈集团有限公司的基本信息。）

三． The Kangnai Group limited company organized in 1980, is non-region

enterprise group which approved after Country Industrial and commercial administration bureau.In main camp upscale Kang Naipai leather shoes, concurrently camp leather equipment, clothing, underwear, shoes mold and so on.Enterprise existing staff more than 4000, the property 500,000,000 Yuan, the occupying a land area of 160 Chinese acres, have the international first-cla level

shoemaking craft and the equipment, in the annual production the upscale leather shoes reach more than 900 ten thousand pairs.（康奈集团有限公司创办于1980年，是经国家工商行政管理局核准的无区域企业集团。主营中高档康奈牌皮鞋，兼营皮件、服饰、内衣、鞋模等。企业现有员工4000多名，资产5亿元，占地160亩，拥有国际一流水平的制鞋工艺和装备，年产中高档皮鞋达900多万双。）

四． The Kangnai Group limited company has many honors,the accumulation

obtains each kind of honor more than 400 items.For example: Chinese famous trademark、China famous brand goods、Chinese exportation name brand、Chinese ten big shoe industry your majesties and Chinese dermis leading shoes king.(康奈集团有限公司有许多荣誉,累计获得各种荣誉400多项。例如: 中国驰名商标、中国名牌产品、中国出口名牌、中国十大鞋业大王和中国真皮领先鞋王。)

五． The Kangnai Group limited company set up the exclusive agency in many

places.Look at the pictuer of ppt.(康奈集团有限公司在许多地方都建立了专卖店,看ppt上的图片就可以知道了。)

六． The second I must speck the company the development story.（其次

我要说的就是这家公司的发展历程。）

七． In 2001, after planned carefully,Kang Nai,by one tune gorgeous three

steps the dance, pulled open pushed onward the international market prologue.(2001年，经精心谋划，康奈以一曲华美的三步舞，拉开了挺进国际市场的序幕。)①Declares a position France.On January 18, 2001,

the first overseas exclusive agency the area lively downtown area started doing busine in world fashion all- -French Paris 19th, this also was the Chinese leather shoes in the overseas start first exclusive agency.Time alarms the local media: The Chinese wolf has come, must be vigilant! This shop area is not big, but has the same thing very is striking: That is the Kang napier trademark which chins up and chest out.In the shop sells the fashion middle-grade leather shoes, all get “Kang napier” the trademark, the habitat note name China Wenzhou.Starts doing busine the same day, lively

extraordinary, the multitudinous French local public figure and the Chinese people overseas Chinese comes to select and purchase.At present, this shop consumer proportion constitution is: The person of Chinese descent accounts for 40%, the local public figure accounts for 60%.（亮相法兰西。2001年1月18日，第一家海外专卖店在世界时尚之都——法国巴黎第十九区繁华闹市区开业，这也是中国皮鞋在国外开设的首家专卖店。一时间惊动当地媒体：中国狼来了，要警惕！该店面积不大，但有一样东西很是醒目：那就是昂首挺胸的康奈商标。店内销售的时尚中档皮鞋，全打上“康奈”商标，产地注名中国温州。开业当天，热闹非凡，众多法国当地人士和华人华侨前来选购。目前，该店的消费者比例构成是：华裔占40%，当地人士占60%。）②Lands America.On June 17, 2001, Kang Nai the second overseas exclusive agency started doing busine abundantly in a world lively metropolis- -US New York borough of queens\'s farad.Each pair of leather shoes retail price surpaes 60 dollars, as soon as changed the former days “China to make” the low end, the low scale “the ugly duckling” the

image.Simultaneously delighted is, buys the shoes in Kang napier New York Shop “the foreigner” and ratio of the Chinese people quantity is 80:20.（登陆美利坚。2001年6月17日，康奈第二家海外专卖店在世界又一繁华都市——美国纽约皇后区的法拉盛开业，每双皮鞋零售价超过60美金，一改往日“中国制造”低价位、低档次的“丑小鸭”形象。同时令人喜出望外的是，在康奈纽约店里购鞋的“老外”与华人数量之比为80：20。）③Pitches camp Italy.On September 19, 2001, Kang Nai the third overseas exclusive agency grandly started doing busine in the world shoes all - - Italy Rome.Starts doing busine the same day, the Roman overseas Chinese Chinese people trade general meeting, the Italian Chinese busineman would, travel Italy foreign national and so on Roman Wenzhou the industry and commerce general meeting rolls the person in charge, the Roman Political circle official, the

journalistic circles friend 70 people attends the ceremony

approximately, Kang napier this act causes the intense vibration in the Italian shoes field.（扎营意大利。2001年9月19日，康奈第三家海外专卖店在世界鞋都——意大利罗马隆重开业。开业当天，罗马华侨华人贸易总会、意大利华商总会、罗马温州工商总会等旅意侨团负责人，罗马政界官员、新闻界朋友约70余人出席典礼，康奈此举在意大利鞋业界引起强烈震动。）

八． Finally the information of the company products will be I must

introduce，mainly speaks the Kang nai clothing and the leather shoes.（最后这家公司的产品信息将被我介绍，主要讲的是康奈服饰和皮鞋。）

九． Let us look at the advertisement about the kang nai clothing.Kang

nai clothing derives the European and American commerce design style unceasingly, the Chinese tradition clothing culture eence and the modern fashion leisure culture organic synthesis, has accomplished the Kang napier clothing brand culture connotation, thus develops the jacket, the wool shirt, the T-shirt, the western-style clothes, the cotton and kapok clothing, the trousers cla, the shirt, the leather clothing and so on eight big Kang napier commerce leisure men\'s clothing series product, succefully set up the Kang napier clothing in consumer mind brand commerce leisure men\'s clothing also the performance-to-price ratio high brand status.（让我们一起来看下有关康奈服饰的广告吧。康奈服饰不断汲取欧美商务设计风格，将中国传统服饰文化的精髓与现代时尚的休闲文化有机结合，造就了康奈服饰的品牌文化内涵，从而开发出茄克、毛衫、T恤、西服、棉服、裤类、衬衫、皮衣等八大康奈商务休闲男装系列产品，成功地树立了康奈服饰在消费者心目中的品牌商务休闲男装且性价比高的品牌地位。）

十． Kangnai shoes have man and woman.They are very usely.（康奈鞋子

分为男士和女士。它们都非常实用。）

十一． Generally speaking, Kang Nai is the Chinese shoe industry platoon

guide enterprise, but in the main camp upscale Kang Nai the leather shoes the competitor extremely, have created the very tremendous preure to the large-scale shoes busine.（总体来说，康奈是中国鞋业的排头兵企业，主营中高档康奈牌皮鞋但竞争对手却非常多，对大型鞋企造成了很大压力。）

十二． My speech is over .That’s all.Thank you !

第20篇：商务英语

Frank: Jerry! My financial counselor! Good to see you...as always.

Jerry: Hey Frank, nice to see you, too.How\'s your stock portfolio these days? F: Not that bad.I bought into a hedge fund and it helped minimize my loes.J: Wise! You seem to beat the market at its own game pretty often.What\'s your secret?

F: I don\'t really have a secret.I just read a lot and pay attention to trends.投资顾问Jerry问Frank投资的股票赚不赚钱，How\'s your stock portfolio? portfolio is spelled p-o-r-t-f-o-l-i-o, portfolio，是投资组合的意思。Frank说他买 hedge fund，对冲基金，减少了不少损失。Jerry说Frank投资总能赚钱，beat the market at its own game.这里所说的to beat someone at his own game，意思是以其人之道还治其人之身，在这里意思就是利用市场规则，成为市场投资的赢家。

J: Well, I commend your busine sense.You seem to be staying ahead of the curve.

F: You win some and you lose some, that\'s busine.So, I hear you have a sales pitch for me.

J: Well, actually...it\'s not really a sales pitch...I have a vision I want to share with you! This idea could turn your company into a leader in the industry!

Jerry对Frank的商业头脑busine sense，表示赞赏，说Frank 总是stay ahead of the curve, 走在别人前面，stay ahead of the curve，意思是比别人更有远见，更能预见未来走向。Frank则说，You win some and you lose some, that\'s busine，做生意就是有赚有赔。you win some and you lose some，是很常用的一句话，意思是有输有赢，正常现象。Frank问Jerry想向自己推销什么。 A sales pitch，是推销的意思。Jerry说有个投资想法，能让Frank的公司成为行业领军人, turn your company into a leader in the industry。Jerry的想法是什么呢？

F: Ok...you\'ve got me interested.Let\'s hear the idea.

J: You know that old expreion: strike while the iron is hot?

F: Uh huh.

J: Well, it comes from blacksmiths.They would get the iron really hot so they could shape it.But, if the iron cooled

down, the blacksmith couldn\'t beat it into the shape he needed.

F: Ah...I never thought about where that expreion came from...Makes sense: you\'ve got to strike while the iron is hot.

Jerry问Frank听没听说过 strike while the iron is hot，趁热打铁这句话。这句话是从打铁来的，铁匠打铁，一定要趁热，等铁冷却下来，就不行了。可这跟Jerry的投资想法有什么关系呢？我们下次继续听。

投资顾问Jerry跟客户Frank见面，建议他投资电动汽车电池技术的开发，Frank似乎有顾虑。

F: I don\'t know....sounds like a gamble to me.

J: All investing is a gamble! But sometimes gambling pays off big time! F: That\'s true...but sometimes you lose your shirt.

J: I\'d recommend we take it step by step.The first step is to do lots of research.We really have to do our homework.

F: And then? What\'s step two?

J: I\'m recommending buying a small Chinese company called WinTron Power.They hold several key patents and they have a good R&D department.

Frank觉得投资电池技术的开发听上去有些象gamble,赌博，可是话说回来，投资就要有风险，堵注下对了就会赚一大笔钱，pay off big time, 全军覆没则会,lose your shirt,倾家荡产。Jerry已经做好了全盘规划，第一步是要做一下市场调查，do our homework,意思是先做好准备工作。第二步是收购一家叫WinTron Power的小公司。这家公司掌握着好几项关键专利，而且有优秀的R&D Department，研究和开发部。

F: How much is this going to cost me?

J: The initial investment is about five million.

F: Five million U.S.dollars? That\'s steep!

J: Yes...but you could end up becoming a major supplier to the auto companies of the future.Invest millions for a chance to make billions.

F: It\'s a tempting idea.It could be huge.

Jerry说，首期投资the initial investment估计要500万美元，Frank 说，that\'s steep.这么多钱， steep is spelled s-t-e-e-p, steep，意思是倾斜度大，坡陡，也有过份的意思，比如说 The price is steep，意思是价钱太贵。 Jerry 劝他说，如果成功，投个几百万，就有机会赚回几十亿，是个上算的买卖。Frank说，It\'s a tempting idea，他好象动心了。

J: China has the potential to be the leader in the field.This is an

once-in-a-lifetime opportunity and I think it would be foolish to let it slip away.F: Jerry...you sold me.I\'ll get working on this project right away.This could be my big break! Thanks for the info!

J: Just doing my job.

Jerry说，This is an once-in-a lifetime opportunity，这可是千载难逢的好机会，过了这个村就没这个店了；这样的机会千万不能错过。Frank终于被说动了。他说，you sold me，意思是你把我说服了。This could be my big break，这回没准我的机会来了。 Big break，往往用来指突如其来的好运气。Jerry，回答说，Just doing my job.这是我份内的工作，这是我应该做的。

投资顾问Jerry跟客户Frank见面，向他推销一种投资想法。

Jerry: I believe the iron is hot right now in the field of energy and transportation.Everyone is looking for new ways to reduce energy consumption.

F: Yeah, you\'re right.I bought a hybrid car last month...saves me as much as 50% in gasoline use!

J: Hybrids are the hottest thing on the market these days, and I think they fill a niche right now, but I\'m betting that the future belongs to fully electric-powered vehicles.

Jerry 觉得，能源和交通是投资的正确方向，一定要趁热打铁。Frank表示赞成，说自己上个月刚买了一辆汽电混合动力车hybrid，耗油量少了一半。Jerry承认，汽电混合动力车现在很流行，有自己的市场定位niche, niche is spelled n-i-c-h-e，但他觉得，汽车今后还是要向纯电动的方向发展。

F: That might be true.But I manufacture in China.Millions of people there don\'t even have a gas-powered car yet.

J: Yes...but don\'t you see? This is a golden opportunity! Millions of middle cla Chinese could potentially leapfrog over the old technologies and embrace electric vehicles.

F: It\'s an interesting idea.I know the government is supporting electric vehicles since many cities have serious air pollution.

Frank的工厂在中国，而中国很多人连汽油动力车都没有，哪谈得上什么纯电力车呢？Jerry却觉得，这是绝好的机会。This is a golden opportunity.因为中国数以百万计的中产阶级都可以跨越陈旧的技术，直接利用新技术，这里所说的leapfrog蛙跳，是跃过，跨过的意思。Frank觉得，这种想法有道理，因为中国政府为了治理空气污染，非常支持电动汽车的发展。

J: Just imagine! You could make a lot of money AND help make China a better place for people to live.

F: So you want me to invest in producing electric cars?

J: I think the real area of interest here is batteries.Battery technology needs to catch up.We already have a lot of companies that can make the cars, but batteries are far too expensive.

开发电力汽车，这种既能赚钱，又能改善中国生活环境的事何乐而不为呢？Jerry补充说，他其实不是建议 Frank投资电力汽车，The real area of interest is batteries，真有干头的是电池这一块，因为battery technology needs to catch up，电池技术还需要改进。Frank会被Jerry说服，投资电力汽车电池技术的开发吗？我们下次继续听。

《商务英语专题发言.doc》

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